Hoopla Association

Organization Overview

Hoopla Association is located in Salem, OR. The organization was established in 2001. According to its NTEE Classification (N11) the organization is classified as: Single Organization Support, under the broad grouping of Recreation & Sports and related organizations. This organization is an independent organization and not affiliated with a larger national or regional group of organizations. Hoopla Association is a 501(c)(4) and as such, is described as a "Civic League, Social Welfare Organization, and Local Association of Employees" by the IRS.

For the year ending 12/2021, Hoopla Association generated $203.0k in total revenue. This represents a relatively dramatic decline in revenue. Over the past 7 years, the organization has seen revenues fall by an average of (7.5%) each year. All expenses for the organization totaled $184.3k during the year ending 12/2021. As we would expect to see with falling revenues, expenses have declined by (9.4%) per year over the past 7 years. You can explore the organizations financials more deeply in the financial statements section below.

Mission & Program ActivityExcerpts From the 990 Filing

TAX YEAR

2021

Describe the Organization's Mission:

Part 3 - Line 1

TO PROVIDE YOUTH SPORTS AND ACTIVITIES THROUGHOUT THE COMMUNITY.

Describe the Organization's Program Activity:

Part 3 - Line 4a

HOOPLA IS NOT ONLY OREGON'S LARGEST AND PREMIER 3-ON-3 BASKETBALL EVENT, BUT ALSO A PRESTIGIOUS FAMILY-FRIENDLY SPORTING EVENT THAT IS COMMITTED TO BETTERING THE COMMUNITY. THE HOOPLA EVENT ALSO INCLUDES A TIP-OFF TOURNAMENT ON WEDNESDAY; MULTIPLE SKILLS CLINICS FOR ALL AGES AND SKILL LEVELS; A 2X2 TOURNAMENT ON FRIDAY AS WELL AS MANY OTHER EVENTS INCLUDING 3-POINT, HOT SHOT, SKILLS AND SLAM DUNK CONTESTS. THE 2021 EDITION INCLUDED APPROXIMATELY 1,000 TEAMS, 4,000 PARTICIPANTS, 1,200 VOLUNTEERS AND 45,000+ SPECTATORS.


THE CHERRYFEST NW EVENT IS A FOUR-DAY FESTIVAL FEATURING BANDS ON AN OUTDOOR STAGE. IT OFFERS SEVERAL LOCAL EATERIES, 70+ BEERS ON TAP, WILLAMETTE VALLEY WINES AND ENDLESS ENTERTAINMENT FOR KIDS OF ALL AGES. THIS WOULD HAVE BEEN THE TENTH YEAR OF THE HOOPLA ASSOCIATION OPERATING THE EVENT, HOWEVER DUE TO THE COVID-19 PANDEMIC THE EVENTS DID NOT HAPPEN IN 2020 OR 2021.THE SALEM WINTER BREWFEST IS USUALLY A FOUR-DAY FESTIVAL FEATURING 100+ BEERS ON TAP, FOOD VENDORS, AND LIVE MUSIC. THIS WOULD HAVE BEEN THE EIGTH YEAR OF THE HOOPLA ASSOCIATION PUTTING ON THIS EVENT, HOWEVER DUE TO THE COVID-19 PANDEMIC THE EVENTS DID NOT HAPPEN IN 2020 OR 2021.


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Board, Officers & Key Employees

Name (title)Compensation
Jason Unruh
President
$10,000
Carroll Unruh
Director
$0
Geoff Grass
Director
$0

Financial Statements

Statement of Revenue
Federated campaigns$0
Membership dues$0
Fundraising events$0
Related organizations$0
Government grants $0
All other contributions, gifts, grants, and similar amounts not included above$60,458
Noncash contributions included in lines 1a–1f $0
Total Revenue from Contributions, Gifts, Grants & Similar$60,458
Total Program Service Revenue$142,564
Investment income $0
Tax Exempt Bond Proceeds $0
Royalties $0
Net Rental Income $0
Net Gain/Loss on Asset Sales $0
Net Income from Fundraising Events $0
Net Income from Gaming Activities $0
Net Income from Sales of Inventory $0
Miscellaneous Revenue$0
Total Revenue $203,022

Grants Recieved

Over the last fiscal year, we have identified 1 grants that Hoopla Association has recieved totaling $25,000.

Awarding OrganizationAmount
Ralph Hull Foundation

Monroe, OR

PURPOSE: GENERAL PROGRAMS

$25,000
View Grant Recipient Profile

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