The Wisconsin Initiative Inc
- Assets
- $182.0k
- Revenue
- $1.1m
- Investments
- $0.0
- Employees
- 0
- Location
- Verona, WI
- Founding
- Data as of
- 12/2023
- EIN
- 87-1540257
Organization Overview
The Wisconsin Initiative Inc is located in Verona, WI. Wisconsin Initiative Inc is a 501(c)(4) and as such, is described as a "Civic League, Social Welfare Organization, and Local Association of Employees" by the IRS.
For the year ending 12/2023, Wisconsin Initiative Inc generated $1.1m in total revenue. This organization has experienced exceptional growth, as over the past 3 years, it has increased revenue by an average of 55.6% each year . All expenses for the organization totaled $911.4k during the year ending 12/2023. While expenses have increased by 50.0% per year over the past 3 years. They've been increasing with an increasing level of total revenue. You can explore the organizations financials more deeply in the financial statements section below.
Since 2021, Wisconsin Initiative Inc has awarded 14 individual grants totaling $1,301,780. If you would like to learn more about the grant giving history of this organization, scroll down to the grant profile section of this page.
Form
990
Mission & Program ActivityExcerpts From the 990 Filing
TAX YEAR
2023
Describe the Organization's Mission:
Part 3 - Line 1
TO SUPPORT COMMONSENSE POLICIES & SOLUTIONS TO ISSUES FACING WISCONSIN WORKING FAMILIES.
Describe the Organization's Program Activity:
Part 3 - Line 4a
BEYOND ADMINISTRATIVE AND OVERHEAD EXPENSES FOR THE ORGANIZATION, THE WISCONSIN INITIATIVE DEPLOYED PAID COMMUNICATIONS CAMPAIGNS TO EDUCATE AND ADVOCATE FOR WISCONSIN WORKING FAMILIES ON A VARIETY OF ECONOMIC ISSUES IMPACTING THEM, INCLUDING PAID FAMILY AND MEDICAL LEAVE TO CHILD CARE. ADDITIONALLY, THE WISCONSIN INITIATIVE RAN EDUCATIONAL CAMPAIGNS AHEAD OF THE STATE SUPREME COURT RACE TO INFORM WISCONSINITES OF THE ELECTION.
IN 2023, THE WISCONSIN INITIATIVE PROVIDED SUBGRANTS TO ORGANIZATIONS ACROSS THE STATE TO GROW ORGANIZATIONAL CAPACITY OF CIVIC ENGAGEMENT PROGRAMS, SUPPORT EFFORTS TO ACHIEVE BETTER REPRESENTATIVE IN GOVERNMENT, AND TO RUN PAID COMMUNICATIONS TO EDUCATE WISCONSINITES ABOUT ISSUES IMPACTING THEM RELATED TO ECONOMIC SECURITY AND DEMOCRACY.
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PDF Copies of 990 Filings
Board, Officers & Key Employees
| Name (title) | Role | Hours | Compensation |
|---|---|---|---|
Nicole Safar Director | Trustee | 1 | $0 |
Andy Buck Director | Trustee | 1 | $0 |
Martha Collins Director | Trustee | 1 | $0 |
Tricia Zunker Director | Trustee | 1 | $0 |
Morgan Grunow Executive Director | Officer | 15 | $0 |
Outside Vendors & Contractors
| Vendor Name (Service) | Service Year | Compensation |
|---|---|---|
Strother Nuckels Strategy Advertising | 12/30/22 | $1,009,752 |
Gps Impact Advertising | 12/30/22 | $200,000 |
Al Media Strategy Advertising | 12/30/22 | $255,110 |
Financial Statements
| Statement of Revenue | |
|---|---|
| Federated campaigns | $0 |
| Membership dues | $0 |
| Fundraising events | $0 |
| Related organizations | $0 |
| Government grants | $0 |
| All other contributions, gifts, grants, and similar amounts not included above | $1,054,700 |
| Noncash contributions included in lines 1a–1f | $0 |
| Total Revenue from Contributions, Gifts, Grants & Similar | $1,054,700 |
| Total Program Service Revenue | $0 |
| Investment income | $0 |
| Tax Exempt Bond Proceeds | $0 |
| Royalties | $0 |
| Net Rental Income | $0 |
| Net Gain/Loss on Asset Sales | $0 |
| Net Income from Fundraising Events | $0 |
| Net Income from Gaming Activities | $0 |
| Net Income from Sales of Inventory | $0 |
| Miscellaneous Revenue | $0 |
| Total Revenue | $1,055,782 |
| Statement of Expenses | |
|---|---|
| Grants and other assistance to domestic organizations and domestic governments. | $410,047 |
| Grants and other assistance to domestic individuals. | $0 |
| Grants and other assistance to Foreign Orgs/Individuals | $0 |
| Benefits paid to or for members | $0 |
| Compensation of current officers, directors, key employees. | $0 |
| Compensation of current officers, directors, key employees. | $0 |
| Compensation to disqualified persons | $0 |
| Other salaries and wages | $0 |
| Pension plan accruals and contributions | $0 |
| Other employee benefits | $0 |
| Payroll taxes | $0 |
| Fees for services: Management | $60,000 |
| Fees for services: Legal | $19,660 |
| Fees for services: Accounting | $2,215 |
| Fees for services: Lobbying | $0 |
| Fees for services: Fundraising | $0 |
| Fees for services: Investment Management | $0 |
| Fees for services: Other | $51,000 |
| Advertising and promotion | $367,838 |
| Office expenses | $472 |
| Information technology | $200 |
| Royalties | $0 |
| Occupancy | $0 |
| Travel | $0 |
| Payments of travel or entertainment expenses for any federal, state, or local public officials | $0 |
| Conferences, conventions, and meetings | $0 |
| Interest | $0 |
| Payments to affiliates | $0 |
| Depreciation, depletion, and amortization | $0 |
| Insurance | $0 |
| All other expenses | $0 |
| Total functional expenses | $911,432 |
| Balance Sheet | |
|---|---|
| Cash—non-interest-bearing | $181,964 |
| Savings and temporary cash investments | $0 |
| Pledges and grants receivable | $0 |
| Accounts receivable, net | $0 |
| Loans from Officers, Directors, or Controlling Persons | $0 |
| Loans from Disqualified Persons | $0 |
| Notes and loans receivable | $0 |
| Inventories for sale or use | $0 |
| Prepaid expenses and deferred charges | $0 |
| Net Land, buildings, and equipment | $0 |
| Investments—publicly traded securities | $0 |
| Investments—other securities | $0 |
| Investments—program-related | $0 |
| Intangible assets | $0 |
| Other assets | $0 |
| Total assets | $181,964 |
| Accounts payable and accrued expenses | $0 |
| Grants payable | $0 |
| Deferred revenue | $0 |
| Tax-exempt bond liabilities | $0 |
| Escrow or custodial account liability | $0 |
| Loans and other payables to any current Officer, Director, or Controlling Person | $0 |
| Secured mortgages and notes payable | $0 |
| Unsecured mortgages and notes payable | $0 |
| Other liabilities | $0 |
| Total liabilities | $0 |
| Net assets without donor restrictions | $181,964 |
| Net assets with donor restrictions | $0 |
| Capital stock or trust principal, or current funds | $0 |
| Paid-in or capital surplus, or land, building, or equipment fund | $0 |
| Retained earnings, endowment, accumulated income, or other funds | $0 |
| Total liabilities and net assets/fund balances | $181,964 |
Grants Awarded
Over the last fiscal year, The Wisconsin Initiative Inc has awarded $410,047 in support to 5 organizations.
| Grant Recipient | Amount |
|---|---|
LEADERS OF KENOSHA PURPOSE: GENERAL SUPPORT FOR CIVIC ENGAGEMENT ACTIVITIES | $50,000 |
LAW FORWARD INC PURPOSE: LITIGATION SUPPORT | $100,000 |
WE ALL RISE AFRICAN AMERICAN RESOURCE CENTER PURPOSE: GENERAL SUPPORT FOR CIVIC ENGAGEMENT ACTIVITIES | $60,347 |
9 TO 5 NATIONAL ASSOCIATION OF WORKING WOMEN PURPOSE: PAID MEDIA | $100,000 |
A BETTER WISCONSIN TOGETHER INSTITUTE INC PURPOSE: PAID MEDIA | $99,700 |