Hawaii Visitors And Convention Bureau
- Assets
- $11.8m
- Revenue
- $30.6m
- Investments
- $0.0
- Employees
- 68
- Location
- Honolulu, HI
- Founding
- 03/1961
- Data as of
- 12/2022
- EIN
- 99-0040323
Organization Overview
Hawaii Visitors And Convention Bureau is located in Honolulu, HI. The organization was established in 1961. According to its NTEE Classification (S01) the organization is classified as: Alliances & Advocacy, under the broad grouping of Community Improvement & Capacity Building and related organizations. As of 12/2022, Hawaii Visitors And Convention Bureau employed 68 individuals. This organization is an independent organization and not affiliated with a larger national or regional group of organizations. Hawaii Visitors And Convention Bureau is a 501(c)(6) and as such, is described as a "Business League, Chambers of Commerce, or Real Estate Board" by the IRS.
For the year ending 12/2022, Hawaii Visitors And Convention Bureau generated $30.6m in total revenue. The organization has seen a slow decline revenue. Over the past 8 years, revenues have fallen by an average of (2.0%) each year. All expenses for the organization totaled $29.6m during the year ending 12/2022. As we would expect to see with falling revenues, expenses have declined by (2.3%) per year over the past 8 years. You can explore the organizations financials more deeply in the financial statements section below.
Since 2022, Hawaii Visitors And Convention Bureau has awarded 68 individual grants totaling $2,435,977. If you would like to learn more about the grant giving history of this organization, scroll down to the grant profile section of this page.
Form
990
Mission & Program ActivityExcerpts From the 990 Filing
TAX YEAR
2022
Describe the Organization's Mission:
Part 3 - Line 1
TO CREATE SUSTAINABLE, DIVERSI- FIED, LEISURE & BUSINESS TRAVEL DEMAND FOR THE HAWAIIAN ISLANDS.
Describe the Organization's Program Activity:
Part 3 - Line 4a
THE HAWAII VISITORS AND CONVENTION BUREAU (HVCB) REPRESENTS THE ISLANDS OF HAWAII IN A HIGHLY COMPETITIVE ARENA OF DESTINATION MARKETING. HVCB PROMOTES LEISURE AND BUSINESS TRAVEL, INCLUDING MEETINGS AND CONVENTIONS, AND ACTS AS A CATALYST FOR IMPROVING AND EXPANDING HAWAII'S WIDE-RANGING PRODUCT OFFERINGS AND EXPERIENCES, WHILE CREATING ECONOMIC OPPORTUNITIES THROUGH TOURISM. HVCB IS ALSO CONTRACTED TO MARKET THE ISLANDS UNDER THE AUSPICES OF THE HAWAII TOURISM AUTHORITY, WHICH HAS GLOBAL OVERSIGHT MATTERS CONCERNING THE VISITOR INDUSTRY.
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Board, Officers & Key Employees
| Name (title) | Role | Hours | Compensation |
|---|---|---|---|
John Monahan President, CEO | OfficerTrustee | 37.5 | $472,215 |
Tom Mullen Sr. Vp, COO | Officer | 37.5 | $292,506 |
John Reyes Sr. Vp, Mci Sales | Officer | 37.5 | $280,374 |
Madan Talwar Sr. Vp, Cmo | Officer | 37.5 | $279,668 |
Barbara Okamoto Vp, Crm | Officer | 37.5 | $228,218 |
Susan Kanoho Executive Director, Kauai | Officer | 37.5 | $190,120 |
Outside Vendors & Contractors
| Vendor Name (Service) | Service Year | Compensation |
|---|---|---|
Daniel J Edelman Inc Marketing | 12/30/22 | $5,592,831 |
Omnicom Group Inc Advertising | 12/30/22 | $3,199,337 |
Milici Valenti Ng Pack Inc Advertising | 12/30/22 | $1,507,619 |
Zeta Global Llc Marketing | 12/30/22 | $769,404 |
Nbcuniversal Media Llc Marketing | 12/30/22 | $743,697 |
Financial Statements
| Statement of Revenue | |
|---|---|
| Federated campaigns | $0 |
| Membership dues | $0 |
| Fundraising events | $0 |
| Related organizations | $0 |
| Government grants | $27,232,227 |
| All other contributions, gifts, grants, and similar amounts not included above | $0 |
| Noncash contributions included in lines 1a–1f | $0 |
| Total Revenue from Contributions, Gifts, Grants & Similar | $27,232,227 |
| Total Program Service Revenue | $3,044,856 |
| Investment income | $161,934 |
| Tax Exempt Bond Proceeds | $0 |
| Royalties | $0 |
| Net Rental Income | $0 |
| Net Gain/Loss on Asset Sales | $0 |
| Net Income from Fundraising Events | $0 |
| Net Income from Gaming Activities | $0 |
| Net Income from Sales of Inventory | $0 |
| Miscellaneous Revenue | $0 |
| Total Revenue | $30,567,365 |
| Statement of Expenses | |
|---|---|
| Grants and other assistance to domestic organizations and domestic governments. | $2,667,029 |
| Grants and other assistance to domestic individuals. | $0 |
| Grants and other assistance to Foreign Orgs/Individuals | $0 |
| Benefits paid to or for members | $0 |
| Compensation of current officers, directors, key employees. | $2,178,805 |
| Compensation of current officers, directors, key employees. | $0 |
| Compensation to disqualified persons | $0 |
| Other salaries and wages | $4,705,041 |
| Pension plan accruals and contributions | $264,179 |
| Other employee benefits | $558,544 |
| Payroll taxes | $434,886 |
| Fees for services: Management | $0 |
| Fees for services: Legal | $151,245 |
| Fees for services: Accounting | $311,275 |
| Fees for services: Lobbying | $0 |
| Fees for services: Fundraising | $0 |
| Fees for services: Investment Management | $0 |
| Fees for services: Other | $145,824 |
| Advertising and promotion | $13,683,559 |
| Office expenses | $474,509 |
| Information technology | $1,040,369 |
| Royalties | $0 |
| Occupancy | $829,650 |
| Travel | $560,559 |
| Payments of travel or entertainment expenses for any federal, state, or local public officials | $0 |
| Conferences, conventions, and meetings | $97,011 |
| Interest | $0 |
| Payments to affiliates | $0 |
| Depreciation, depletion, and amortization | $102,738 |
| Insurance | $10,967 |
| All other expenses | $0 |
| Total functional expenses | $29,556,043 |
| Balance Sheet | |
|---|---|
| Cash—non-interest-bearing | $551,323 |
| Savings and temporary cash investments | $7,912,850 |
| Pledges and grants receivable | $0 |
| Accounts receivable, net | $2,328,191 |
| Loans from Officers, Directors, or Controlling Persons | $0 |
| Loans from Disqualified Persons | $0 |
| Notes and loans receivable | $0 |
| Inventories for sale or use | $0 |
| Prepaid expenses and deferred charges | $302,088 |
| Net Land, buildings, and equipment | $170,690 |
| Investments—publicly traded securities | $0 |
| Investments—other securities | $0 |
| Investments—program-related | $0 |
| Intangible assets | $0 |
| Other assets | $571,311 |
| Total assets | $11,836,453 |
| Accounts payable and accrued expenses | $3,316,781 |
| Grants payable | $0 |
| Deferred revenue | $1,511,651 |
| Tax-exempt bond liabilities | $0 |
| Escrow or custodial account liability | $0 |
| Loans and other payables to any current Officer, Director, or Controlling Person | $0 |
| Secured mortgages and notes payable | $0 |
| Unsecured mortgages and notes payable | $0 |
| Other liabilities | $674,524 |
| Total liabilities | $5,502,956 |
| Net assets without donor restrictions | $6,333,497 |
| Net assets with donor restrictions | $0 |
| Capital stock or trust principal, or current funds | $0 |
| Paid-in or capital surplus, or land, building, or equipment fund | $0 |
| Retained earnings, endowment, accumulated income, or other funds | $0 |
| Total liabilities and net assets/fund balances | $11,836,453 |
Grants Awarded
Over the last fiscal year, Hawaii Visitors And Convention Bureau has awarded $2,435,977 in support to 68 organizations.
| Grant Recipient | Amount |
|---|---|
THE ARC OF HILO PURPOSE: COMMUNITY ENRICHMENT | $20,000 |
BIG ISLAND RESOURCE CONSERVATION AND DEVELOPMENT COUNCIL PURPOSE: COMMUNITY ENRICHMENT | $14,000 |
HAWAII HORSE OWNERS INC PURPOSE: COMMUNITY ENRICHMENT | $70,000 |
KAI OPUA CANOE CLUB PURPOSE: COMMUNITY ENRICHMENT | $51,650 |
KONA COFFEE CULTURAL FESTIVAL PURPOSE: COMMUNITY ENRICHMENT | $75,000 |
NAALEHU THEATRE PURPOSE: COMMUNITY ENRICHMENT | $28,000 |