New Orleans & Company

Organization Overview

New Orleans & Company is located in New Orleans, LA. The organization was established in 1962. According to its NTEE Classification (S30) the organization is classified as: Economic Development, under the broad grouping of Community Improvement & Capacity Building and related organizations. As of 12/2021, New Orleans & Company employed 159 individuals. This organization is an independent organization and not affiliated with a larger national or regional group of organizations. New Orleans & Company is a 501(c)(6) and as such, is described as a "Business League, Chambers of Commerce, or Real Estate Board" by the IRS.

For the year ending 12/2021, New Orleans & Company generated $31.4m in total revenue. The organization has seen a slow decline revenue. Over the past 7 years, revenues have fallen by an average of (1.1%) each year. All expenses for the organization totaled $25.4m during the year ending 12/2021. As we would expect to see with falling revenues, expenses have declined by (1.8%) per year over the past 7 years. You can explore the organizations financials more deeply in the financial statements section below.

Mission & Program ActivityExcerpts From the 990 Filing

TAX YEAR

2021

Describe the Organization's Mission:

Part 3 - Line 1

DEVELOPING AND MARKETING THE NEW ORLEANS REGION AS THE PREMIER CONVENTION AND VISITOR DESTINATION.

Describe the Organization's Program Activity:

Part 3 - Line 4a

CONVENTION SALES, SERVICES, AND GROUP LEISURE MARKETING:NEW ORLEANS & COMPANY CONTACTS MANY ASSOCIATIONS AND CORPORATE BUSINESSES TO SOLICIT FACILITIES IN NEW ORLEANS; 609 CONVENTIONS AND MEETINGS WERE BOOKED BY NEW ORLEANS & COMPANY IN 2021. THE CONVENTION & LEISURE SALES TEAMS COMBINED BOOKED A TOTAL OF 746,858 ROOM NIGHTS IN 2021, 634,127 SALES AND 112,731 TOURISM. NEW ORLEANS & COMPANY ALSO PROVIDED ASSISTANCE TO 643 TRAVEL AGENTS AND 0 VISITORS IN 2021.


PROMOTIONAL MEDIA:NEW ORLEANS & COMPANY PRINTS AND DISTRIBUTES BROCHURES AND MAPS WHICH PROVIDE INFORMATION ABOUT THE VARIOUS POINTS OF INTEREST AND EVENTS HAPPENING IN NEW ORLEANS. IN 2021, APPROXIMATELY 71,333 BROCHURES WERE CIRCULATED. ADDITIONALLY, NEW ORLEANS & COMPANY ASSISTED MEDIA AROUND THE WORLD FOR A TOTAL RESULT OF 756 ASSISTED IN 2021.


MEMBERSHIP PROMOTION:NEW ORLEANS & COMPANY CONDUCTS PROMOTIONAL ACTIVITIES THROUGHOUT THE YEAR TO ATTRACT ADDITIONAL MEMBERS. THE TOTAL MEMBERSHIP FOR 2021 WAS 1,204.


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Outside Vendors & Contractors

Vendor Name (Service)Compensation
British Airways
Advertising/risk Mitigation
$977,000
360i
Marketing/advertising
$7,631,875
Broadmoor Llc
Construction
$552,774
Simple View
Tourism Software
$145,745
Us Travel
Marketing/advertising
$144,050
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Financial Statements

Statement of Revenue
Federated campaigns$0
Membership dues$1,202,329
Fundraising events$0
Related organizations$0
Government grants $9,809,967
All other contributions, gifts, grants, and similar amounts not included above$0
Noncash contributions included in lines 1a–1f $0
Total Revenue from Contributions, Gifts, Grants & Similar$11,012,296
Total Program Service Revenue$20,298,175
Investment income $556,011
Tax Exempt Bond Proceeds $0
Royalties $0
Net Rental Income $0
Net Gain/Loss on Asset Sales -$459,499
Net Income from Fundraising Events $0
Net Income from Gaming Activities $0
Net Income from Sales of Inventory $0
Miscellaneous Revenue$0
Total Revenue $31,406,983

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