Carlsbad Convention And Vistors Bureau
- Assets
- $9.4m
- Revenue
- $14.9m
- Investments
- $0.0
- Employees
- 7
- Location
- Carlsbad, CA
- Founding
- 01/1998
- Data as of
- 06/2024
- EIN
- 33-0702738
Organization Overview
Carlsbad Convention And Vistors Bureau is located in Carlsbad, CA. The organization was established in 1998. According to its NTEE Classification (S30) the organization is classified as: Economic Development, under the broad grouping of Community Improvement & Capacity Building and related organizations. As of 06/2024, Carlsbad Convention And Vistors Bureau employed 7 individuals. Carlsbad Convention And Vistors Bureau is a 501(c)(6) and as such, is described as a "Business League, Chambers of Commerce, or Real Estate Board" by the IRS.
For the year ending 06/2024, Carlsbad Convention And Vistors Bureau generated $14.9m in total revenue. All expenses for the organization totaled $6.9m during the year ending 06/2024. While expenses have increased by 72.5% per year over the past 4 years. They've been increasing with an increasing level of total revenue. You can explore the organizations financials more deeply in the financial statements section below.
Form
990
Mission & Program ActivityExcerpts From the 990 Filing
TAX YEAR
2024
Describe the Organization's Mission:
Part 3 - Line 1
PROMOTE CARLSBAD, CALIFORNIA AS A TRAVEL DESTINATION TO GENERATE OVERNIGHT STAYS.
Describe the Organization's Program Activity:
Part 3 - Line 4a
GENERATED EARNED MEDIA PLACEMENTS TOTALING 625 MILLION IMPRESSIONS. SUPPORTED 90 CONFERENCE GROUPS BOOKING CARLSBAD WITH GROUP INCENTIVE PROGRAM, GENERATING OVER 56,000 GROUP ROOM NIGHTS AND $18.6 MILLION IN GROUP ROOM REVENUE. EXECUTED TWO MAJOR NEED PERIOD ADVERTISING CAMPAIGNS, WHICH GENERATED 187,000 INCREMENTAL ROOM NIGHTS AND $155 MILLION IN INCREMENTAL TOURISM REVENUE. TOURISM IN CARLSBAD GENERATED $33 MILLION OF TRANSIENT OCCUPANCY TAX REVENUES INTO THE CITY OF CARLSBAD'S GENERAL FUND IN FISCAL YEAR 2024. ESTABLISHED ORGANIZATION'S VALUES, EARNED GREEN BUSINESS CERTIFICATION AND RECOGNIZED IN CARLSBAD CHAMBER OF COMMERCE'S CBAD AWARDS FOR BEST PLACE TO WORK (SMALL BUSINESS).
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Board, Officers & Key Employees
| Name (title) | Role | Hours | Compensation |
|---|---|---|---|
Rob Stirling Vice Chairperson | OfficerTrustee | 1 | $0 |
Michelle Zwirek Secretary/treasurer | OfficerTrustee | 1 | $0 |
Nicole Buczek Director | Trustee | 1 | $0 |
Yolanda Hartley Director | Trustee | 1 | $0 |
Tim Stripe Chairperson | OfficerTrustee | 1 | $0 |
Kurt Stocks Director | Trustee | 1 | $0 |
Outside Vendors & Contractors
| Vendor Name (Service) | Service Year | Compensation |
|---|---|---|
62above Paid Advertising & Campaign Media Planni | 6/29/24 | $1,231,500 |
Circuit Transit Inc Transportation Services Pilot Program | 6/29/24 | $265,644 |
Brand Usa Global Marketing Programs | 6/29/24 | $260,000 |
Digital Edge Meetings Marketing Program | 6/29/24 | $164,500 |
Datafy Llc Data Dashboard And Paid Advertising | 6/29/24 | $136,000 |
Financial Statements
| Statement of Revenue | |
|---|---|
| Federated campaigns | $0 |
| Membership dues | $0 |
| Fundraising events | $0 |
| Related organizations | $0 |
| Government grants | $14,092,948 |
| All other contributions, gifts, grants, and similar amounts not included above | $723,383 |
| Noncash contributions included in lines 1a–1f | $0 |
| Total Revenue from Contributions, Gifts, Grants & Similar | $14,816,331 |
| Total Program Service Revenue | $0 |
| Investment income | $71,038 |
| Tax Exempt Bond Proceeds | $0 |
| Royalties | $0 |
| Net Rental Income | $0 |
| Net Gain/Loss on Asset Sales | $0 |
| Net Income from Fundraising Events | $0 |
| Net Income from Gaming Activities | $0 |
| Net Income from Sales of Inventory | $0 |
| Miscellaneous Revenue | $0 |
| Total Revenue | $14,887,369 |
| Statement of Expenses | |
|---|---|
| Grants and other assistance to domestic organizations and domestic governments. | $0 |
| Grants and other assistance to domestic individuals. | $0 |
| Grants and other assistance to Foreign Orgs/Individuals | $0 |
| Benefits paid to or for members | $0 |
| Compensation of current officers, directors, key employees. | $462,570 |
| Compensation of current officers, directors, key employees. | $0 |
| Compensation to disqualified persons | $0 |
| Other salaries and wages | $422,890 |
| Pension plan accruals and contributions | $13,882 |
| Other employee benefits | $86,808 |
| Payroll taxes | $55,203 |
| Fees for services: Management | $0 |
| Fees for services: Legal | $0 |
| Fees for services: Accounting | $0 |
| Fees for services: Lobbying | $0 |
| Fees for services: Fundraising | $0 |
| Fees for services: Investment Management | $0 |
| Fees for services: Other | $27,402 |
| Advertising and promotion | $2,208,671 |
| Office expenses | $16,366 |
| Information technology | $70,560 |
| Royalties | $0 |
| Occupancy | $99,445 |
| Travel | $0 |
| Payments of travel or entertainment expenses for any federal, state, or local public officials | $0 |
| Conferences, conventions, and meetings | $0 |
| Interest | $0 |
| Payments to affiliates | $0 |
| Depreciation, depletion, and amortization | $3,719 |
| Insurance | $21,380 |
| All other expenses | $841,979 |
| Total functional expenses | $6,917,199 |
| Balance Sheet | |
|---|---|
| Cash—non-interest-bearing | $3,058,419 |
| Savings and temporary cash investments | $4,057,416 |
| Pledges and grants receivable | $0 |
| Accounts receivable, net | $1,804,939 |
| Loans from Officers, Directors, or Controlling Persons | $0 |
| Loans from Disqualified Persons | $0 |
| Notes and loans receivable | $0 |
| Inventories for sale or use | $0 |
| Prepaid expenses and deferred charges | $218,598 |
| Net Land, buildings, and equipment | $13,636 |
| Investments—publicly traded securities | $0 |
| Investments—other securities | $0 |
| Investments—program-related | $0 |
| Intangible assets | $0 |
| Other assets | $221,812 |
| Total assets | $9,374,820 |
| Accounts payable and accrued expenses | $503,489 |
| Grants payable | $0 |
| Deferred revenue | $619,982 |
| Tax-exempt bond liabilities | $0 |
| Escrow or custodial account liability | $0 |
| Loans and other payables to any current Officer, Director, or Controlling Person | $0 |
| Secured mortgages and notes payable | $0 |
| Unsecured mortgages and notes payable | $0 |
| Other liabilities | $226,291 |
| Total liabilities | $1,349,762 |
| Net assets without donor restrictions | $8,025,058 |
| Net assets with donor restrictions | $0 |
| Capital stock or trust principal, or current funds | $0 |
| Paid-in or capital surplus, or land, building, or equipment fund | $0 |
| Retained earnings, endowment, accumulated income, or other funds | $0 |
| Total liabilities and net assets/fund balances | $9,374,820 |