Plug In America

PLUG IN AMERICA IS A NON-PROFIT, SUPPORTER-DRIVEN ADVOCACY GROUP. WE ARE THE VOICE OF PLUG-IN VEHICLE DRIVERS ACROSS THE COUNTRY. OUR MISSION IS TO DRIVE CHANGE TO ACCELERATE THE SHIFT TO PLUG-IN VEHICLES POWERED BY CLEAN, AFFORDABLE, DOMESTIC ELECTRICITY TO REDUCE OUR NATION'S DEPENDENCE ON PETROLEUM, IMPROVE AIR QUALITY AND REDUCE GREENHOUSE GAS EMISSIONS. WE HELP CONSUMERS, POLICY-MAKERS, AUTO MANUFACTURERS AND OTHERS TO UNDERSTAND THE POWERFUL BENEFITS OF DRIVING ELECTRIC. WE PROVIDE PRACTICAL, OBJECTIVE INFORMATION TO HELP CONSUMERS SELECT THE BEST PLUG-IN VEHICLE FOR THEIR LIFESTYLES AND NEEDS. PLUG IN AMERICA FOUNDED NATIONAL DRIVE ELECTRIC WEEK, THE WORLD'S LARGEST CELEBRATION OF THE PLUG-IN VEHICLE, WHICH WELCOMED OVER 200,000 ATTENDEES ACROSS MORE THAN 280 EVENTS FROM COAST TO COAST IN 2021.

PLUGSTAR, PLUG IN AMERICA'S INTEGRATED DEALER ENGAGEMENT PROGRAM - SUPPLEMENTS MODEL-SPECIFIC DEALER TRAINING WITH BROADER EV CATEGORY TRAINING COVERING KEY TOPICS AND CUSTOMER QUESTIONS COMMON TO ALL EVS. IT FURTHER EQUIPS SALES STAFF WITH EFFECTIVE EV SELLING POINTS, ONLINE RESOURCES AND EXPERT SUPPORT TO HELP EV CUSTOMERS - AND THE DEALERS THAT SERVE THEM - NAVIGATE CHARGING, EQUIPMENT INSTALLATION AND THE PATCHWORK OF PUBLIC INCENTIVES TO MAKE THE SWITCH TO ELECTRIC DRIVING SIMPLER AND IMPROVE THE CUSTOMER BUYING EXPERIENCE. PLUGSTAR SUPPORTED DEALERS SELL BETWEEN FOUR AND FIVE TIMES MORE EVS THAN THEIR UNTRAINED COUNTERPARTS. PLUGSTAR HAS TRAINED THOUSANDS OF SPECIALISTS FROM MORE THAN 400 DEALERS AND MANUFACTURER TEAMS REPRESENTING 14 AUTOMOTIVE BRANDS COAST-TO-COAST. WE'VE ALSO DISTRIBUTED OVER $125,000 IN POINT-OF-PURCHASE CUSTOMER REBATES AND $300,000 IN DEALER INCENTIVES THAT HELPED SELL CLOSE TO 1,000 EVS IN SAN DIEGO AND SACRAMENTO, CALIFORNIA.PLUGSTAR.COM, A "ONE STOP SHOP" FOR ALL THINGS EV, REACHES 1,000 CONSUMERS ON AVERAGE DAILY WHILE SERVING AS A TRAINING AID TO DEALERS AND CONVERTING ENGAGED CONSUMERS, THROUGH BOTH OFFLINE AND ONLINE RECRUITMENT CHANNELS, TO REAL LEADS FOR ACCREDITED DEALERS. PLUGSTAR PRODUCES REAL-WORLD RESULTS, ENGAGING MORE EV DEALERS AND DRIVING EV SALES INCREMENTALLY HIGHER. THE PROGRAM HAS GROWN TO ENCOMPASS AN ARRAY OF RESOURCES FOR DEALERS AND CUSTOMERS, INCLUDING INFORMATIVE COLLATERAL SUCH AS A WEB-BASED SHOPPING TOOL, AN EV BUYER'S GUIDE THAT SHOWS VEHICLES AT A GLANCE, AND HELP-LINE SUPPORT.OUR POLICY TEAM PROVIDES EDUCATION AND GUIDANCE TO POLICYMAKERS AT THE STATE AND FEDERAL LEVEL TO ENSURE THAT THE CONCERNS AND NEEDS OF EV DRIVERS ARE REFLECTED IN TRANSPORTATION POLICY. THIS PAST YEAR, WE HAVE PROVIDED NUMEROUS PUBLIC COMMENTS ON DRAFT DOCUMENTS, CONDUCTED TRAINING SESSIONS FOR POLICYMAKERS AND HELD ONE-ON-ONE MEETINGS. EV DRIVER SURVEY: EACH YEAR, WE SURVEY EV DRIVERS AND BUYERS TO UNDERSTAND THEIR CONCERNS ON SUCH TOPICS AS HOME AND PUBLIC CHARGING, THE PURCHASE EXPERIENCE, SOURCES OF RELIABLE INFORMATION, RENEWABLE ENERGY, AND SATISFACTION WITH THEIR VEHICLES. THE SURVEY IS PUBLISHED EACH SPRING TO INFORM PUBLIC DISCUSSION AND PROVIDE PRACTICAL DATA FOR POLICYMAKERS.