Yosemite-Mariposa County Tourism Bureau Inc
- Assets
- $820.6k
- Revenue
- $3.1m
- Investments
- $0.0
- Employees
- 5
- Location
- Mariposa, CA
- Founding
- 08/2007
- Data as of
- 06/2024
- EIN
- 20-8459353
Organization Overview
Yosemite-Mariposa County Tourism Bureau Inc is located in Mariposa, CA. The organization was established in 2007. According to its NTEE Classification (S41) the organization is classified as: Chambers of Commerce & Business Leagues, under the broad grouping of Community Improvement & Capacity Building and related organizations. As of 06/2024, Yosemite-Mariposa County Tourism Bureau Inc employed 5 individuals. This organization is an independent organization and not affiliated with a larger national or regional group of organizations. Yosemite-Mariposa County Tourism Bureau Inc is a 501(c)(6) and as such, is described as a "Business League, Chambers of Commerce, or Real Estate Board" by the IRS.
For the year ending 06/2024, Yosemite-Mariposa County Tourism Bureau Inc generated $3.1m in total revenue. This represents relatively stable growth, over the past 9 years the organization has increased revenue by an average of 4.5% each year. All expenses for the organization totaled $3.3m during the year ending 06/2024. While expenses have increased by 3.7% per year over the past 9 years. They've been increasing with an increasing level of total revenue. You can explore the organizations financials more deeply in the financial statements section below.
Form
990
Mission & Program ActivityExcerpts From the 990 Filing
TAX YEAR
2024
Describe the Organization's Mission:
Part 3 - Line 1
THE YOSEMITE/MARIPOSA COUNTY TOURISM BUREAU, THE DESIGNATED TOURISM MARKETING AGENCY FOR MARIPOSA COUNTY, SERVES TO PROMOTE AND HIGHLIGHT VISITATION TO YOSEMITE NATIONAL PARK AND OTHER COMMUNITIES IN MARIPOSA COUNTY.
Describe the Organization's Program Activity:
Part 3 - Line 4a
THE YOSEMITE/MARIPOSA COUNTY TOURISM BUREAU USES A BROAD RANGE OF BOTH TRADITIONAL AND INOVATIVE MEDIA IN FULLFILLING ITS ROLE TO PROMOTE THIS REGION WORLDWIDE SUCH AS BUT NOT LIMITED TO: SOCIAL MEDIA, DIGITAL NETWORKS, PRINT ADVERTISING, BROCHURES, WEBSITES, TRADE SHOW ATTENDANCE, PRESS RELEASES, TRAVEL TRADE, MEDIA SITE VISITS AND OTHER MEDIA. THE YOSEMITE/MARIPOSA COUNTY TOURISM BUREAU RETAINS CONTRACTUAL AGREEMENTS WITH THIRD PARTY DESTINATION REPRESENTATION SERVICES IN AUSTRALIA, FRANCE, GERMANY AND THE UNITED KINGDOM AS PART OF A PARTNERSHIP WITH VISIT CALIFORNIA, THE OFFICIAL DESTINATION MARKETING AGENCY FOR CALIFORNIA.
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Board, Officers & Key Employees
| Name (title) | Role | Hours | Compensation |
|---|---|---|---|
Christian Mueller Vice Chairman | Trustee | 3 | $0 |
Chelsie Layman Board Member | Trustee | 3 | $0 |
Kim Brisack Board Member | Trustee | 3 | $0 |
Maryann Huff Board Member | Trustee | 3 | $0 |
Ron Halcrow Board Member | Trustee | 3 | $0 |
Victoria Imrie Board Member | Trustee | 3 | $0 |
Financial Statements
| Statement of Revenue | |
|---|---|
| Federated campaigns | $0 |
| Membership dues | $0 |
| Fundraising events | $0 |
| Related organizations | $0 |
| Government grants | $0 |
| All other contributions, gifts, grants, and similar amounts not included above | $0 |
| Noncash contributions included in lines 1a–1f | $0 |
| Total Revenue from Contributions, Gifts, Grants & Similar | $0 |
| Total Program Service Revenue | $3,110,609 |
| Investment income | $0 |
| Tax Exempt Bond Proceeds | $0 |
| Royalties | $0 |
| Net Rental Income | $0 |
| Net Gain/Loss on Asset Sales | $0 |
| Net Income from Fundraising Events | $0 |
| Net Income from Gaming Activities | $0 |
| Net Income from Sales of Inventory | $0 |
| Miscellaneous Revenue | $0 |
| Total Revenue | $3,110,609 |
| Statement of Expenses | |
|---|---|
| Grants and other assistance to domestic organizations and domestic governments. | $0 |
| Grants and other assistance to domestic individuals. | $0 |
| Grants and other assistance to Foreign Orgs/Individuals | $0 |
| Benefits paid to or for members | $0 |
| Compensation of current officers, directors, key employees. | $181,039 |
| Compensation of current officers, directors, key employees. | $0 |
| Compensation to disqualified persons | $0 |
| Other salaries and wages | $288,055 |
| Pension plan accruals and contributions | $15,585 |
| Other employee benefits | $42,050 |
| Payroll taxes | $36,045 |
| Fees for services: Management | $0 |
| Fees for services: Legal | $0 |
| Fees for services: Accounting | $8,445 |
| Fees for services: Lobbying | $0 |
| Fees for services: Fundraising | $0 |
| Fees for services: Investment Management | $0 |
| Fees for services: Other | $11,395 |
| Advertising and promotion | $2,510,995 |
| Office expenses | $0 |
| Information technology | $0 |
| Royalties | $0 |
| Occupancy | $76,917 |
| Travel | $0 |
| Payments of travel or entertainment expenses for any federal, state, or local public officials | $0 |
| Conferences, conventions, and meetings | $44,844 |
| Interest | $0 |
| Payments to affiliates | $0 |
| Depreciation, depletion, and amortization | $3,399 |
| Insurance | $0 |
| All other expenses | $0 |
| Total functional expenses | $3,269,729 |
| Balance Sheet | |
|---|---|
| Cash—non-interest-bearing | $514,136 |
| Savings and temporary cash investments | $261,466 |
| Pledges and grants receivable | $0 |
| Accounts receivable, net | $9,149 |
| Loans from Officers, Directors, or Controlling Persons | $0 |
| Loans from Disqualified Persons | $0 |
| Notes and loans receivable | $0 |
| Inventories for sale or use | $0 |
| Prepaid expenses and deferred charges | $0 |
| Net Land, buildings, and equipment | $4,505 |
| Investments—publicly traded securities | $0 |
| Investments—other securities | $0 |
| Investments—program-related | $0 |
| Intangible assets | $0 |
| Other assets | $31,374 |
| Total assets | $820,630 |
| Accounts payable and accrued expenses | $55,015 |
| Grants payable | $0 |
| Deferred revenue | $0 |
| Tax-exempt bond liabilities | $0 |
| Escrow or custodial account liability | $0 |
| Loans and other payables to any current Officer, Director, or Controlling Person | $0 |
| Secured mortgages and notes payable | $0 |
| Unsecured mortgages and notes payable | $0 |
| Other liabilities | $21,849 |
| Total liabilities | $76,864 |
| Net assets without donor restrictions | $743,766 |
| Net assets with donor restrictions | $0 |
| Capital stock or trust principal, or current funds | $0 |
| Paid-in or capital surplus, or land, building, or equipment fund | $0 |
| Retained earnings, endowment, accumulated income, or other funds | $0 |
| Total liabilities and net assets/fund balances | $820,630 |