Monterey County Destination

Organization Overview

Monterey County Destination, operating under the name Monterey County Convention & Visitors Bureau, is located in Monterey, CA. The organization was established in 2000. According to its NTEE Classification (S41) the organization is classified as: Chambers of Commerce & Business Leagues, under the broad grouping of Community Improvement & Capacity Building and related organizations. As of 06/2022, Monterey County Convention & Visitors Bureau employed 23 individuals. This organization is an independent organization and not affiliated with a larger national or regional group of organizations. Monterey County Convention & Visitors Bureau is a 501(c)(6) and as such, is described as a "Business League, Chambers of Commerce, or Real Estate Board" by the IRS.

For the year ending 06/2022, Monterey County Convention & Visitors Bureau generated $9.0m in total revenue. This represents relatively stable growth, over the past 7 years the organization has increased revenue by an average of 3.1% each year. All expenses for the organization totaled $7.7m during the year ending 06/2022. While expenses have increased by 0.5% per year over the past 7 years. They've been increasing with an increasing level of total revenue. You can explore the organizations financials more deeply in the financial statements section below.

Mission & Program ActivityExcerpts From the 990 Filing

TAX YEAR

2022

Describe the Organization's Mission:

Part 3 - Line 1

PROMOTE & SELL TO BUSINESS'S & INDIVIDUALS TRAVEL ASSETS THAT ARE AVAILABLE IN MONTEREY COUNTY.

Describe the Organization's Program Activity:

Part 3 - Line 4a

VARIOUS MEDIA CAMPAIGNS DESIGNED TO PROMOTE MONTEREY COUNTY AS A CONVENTION AND VACATION DESTINATION.


FACILITATION OF THE USE OF THE CONVENTION AND LODGING FACILITIES WITHIN MONTEREY COUNTY.


WORK WITHIN THE COMMUNITY TO HELP GATHER INPUT ON THE ISSUES OF CONCERN RELATIVE TO TOURISM AND EDUCATE VISITORS WHILE IN THE DESTINATION HOW TO VISIT RESPONSIBLY.


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Outside Vendors & Contractors

Vendor Name (Service)Compensation
Simpleview
Advertising Services
$119,552
Mmgy Global Llc
Advertising Services
$1,299,543
View All Vendors

Financial Statements

Statement of Revenue
Federated campaigns$0
Membership dues$0
Fundraising events$0
Related organizations$0
Government grants $894,052
All other contributions, gifts, grants, and similar amounts not included above$0
Noncash contributions included in lines 1a–1f $0
Total Revenue from Contributions, Gifts, Grants & Similar$894,052
Total Program Service Revenue$8,092,633
Investment income $298
Tax Exempt Bond Proceeds $0
Royalties $0
Net Rental Income $0
Net Gain/Loss on Asset Sales $0
Net Income from Fundraising Events $0
Net Income from Gaming Activities $0
Net Income from Sales of Inventory $0
Miscellaneous Revenue$0
Total Revenue $8,986,983

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