United States Healthful Food Council Inc
- Assets
- $629.8k
- Revenue
- $1.1m
- Investments
- $0.0
- Employees
- 7
- Location
- Washington, DC
- Founding
- 08/2014
- Data as of
- 12/2021
- EIN
- 45-4482654
Organization Overview
United States Healthful Food Council Inc, operating under the name Eat Real, is located in Washington, DC. The organization was established in 2014. According to its NTEE Classification (W99) the organization is classified as: Public & Societal Benefit N.E.C., under the broad grouping of Public & Societal Benefit and related organizations. As of 12/2021, Eat Real employed 7 individuals. This organization is an independent organization and not affiliated with a larger national or regional group of organizations. Eat Real is a 501(c)(3) and as such, is described as a "Charitable or Religous organization or a private foundation" by the IRS.
For the year ending 12/2021, Eat Real generated $1.1m in total revenue. This organization has experienced exceptional growth, as over the past 7 years, it has increased revenue by an average of 22.3% each year . All expenses for the organization totaled $700.7k during the year ending 12/2021. While expenses have increased by 17.3% per year over the past 7 years. They've been increasing with an increasing level of total revenue. You can explore the organizations financials more deeply in the financial statements section below.
Form
990
Mission & Program ActivityExcerpts From the 990 Filing
TAX YEAR
2021
Describe the Organization's Mission:
Part 3 - Line 1
TRANSFORM THE FOOD INDUSTRY AND THE FOOD SYSTEM TO REDUCE DIET RELATED DISEASES AND DECREASE ENVIRONMENTAL IMPACT BY PERFORMING REAL CERTIFICATIONS OF FOOD SERVICE PROVIDERS INCLUDING K-12 SCHOOL PROGRAMS AND PROVIDING EDUCATIONAL ACTIVITIES
Describe the Organization's Program Activity:
Part 3 - Line 4a
INCREASE REAL FOOD ACCESS: CONDUCT REAL CERTIFICATION OF FOOD SERVICE OPERATIONS WITHIN K-12 SCHOOL DISTRICTS . REAL CERTIFICATION EVALUATES FOOD SERVICE OPERATIONS ACROSS A SERIES OF KEY PERFORMANCE INDICATORS KPIS SUCH AS NUTRITIONAL CONTENT OF FOOD AND BEVERAGES SERVED PREPARATION METHODS PORTION SIZES AND SOURCES OF FOODS. PROVIDE RECOMMENDATIONS AND SUPPORT SCHOOL DISTRICTS TO CREATE ACTION PLANS AND MAKE IMPROVEMENTS AS WELL AS EVALUATE UPDATES MADE.
INCREASE REAL FOOD AWARENESS: PROVIDE CONSUMER EDUCATIONAL INFORMATION THROUGH EAT REAL DIGITAL MATERIALS IN PERSON MEETINGS PRESENTATIONS AND VIRTUAL MEETINGS PRESENTATIONS. PROVIDE EDUCATIONAL RESOURCES TO INFORM CONSUMERS AND FOOD SERVICE PROFESSIONALS RE: NUTRITION AND SUSTAINABILITY THROUGH WWW.EATREAL.ORG NEWSLETTERS AND SOCIAL MEDIA PLATFORMS. DEVELOP AND EDUCATE ON CLEAR SET OF KEY PERFORMANCE INDICATORS KPIS REGARDING NUTRITION AND ENVIRONMENTAL SUSTAINABILITY WITHIN FOOD SERVICE.
RESEARCH AND DEVELOP STANDARDS AND TOOLS TO EVALUATE NUTRITION AND ENVIRONMENTAL SUSTAINABILITY OF FOOD SERVICE PROGRAMS; INCORPORATE SCIENTIFIC EVIDENCE AND ADVISORY TO INCREASE POSITIVE OUTCOMES; DESIGN IMPLEMENT AND SHARE IMPACT MEASUREMENT TO INCREASE OVERALL UNDERSTANDING OF EFFICACY OF ORGANIZATIONAL EFFORTS.
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Board, Officers & Key Employees
| Name (title) | Role | Hours | Compensation |
|---|---|---|---|
Nora Latorre CEO Director | OfficerTrustee | 40 | $168,912 |
Beth Seligman VP Operations | 40 | $122,831 | |
Alan Glazer JD Secretary | OfficerTrustee | 1 | $0 |
Laura Hughes Modi CFO Director | OfficerTrustee | 1 | $0 |
Robert Lustig MD Msl Chief Science Officer Director | OfficerTrustee | 1 | $0 |
Jordan Shlain MD Chairman Director | Trustee | 1 | $0 |
Financial Statements
| Statement of Revenue | |
|---|---|
| Federated campaigns | $0 |
| Membership dues | $0 |
| Fundraising events | $0 |
| Related organizations | $0 |
| Government grants | $221,850 |
| All other contributions, gifts, grants, and similar amounts not included above | $832,251 |
| Noncash contributions included in lines 1a–1f | $0 |
| Total Revenue from Contributions, Gifts, Grants & Similar | $1,054,101 |
| Total Program Service Revenue | $0 |
| Investment income | $0 |
| Tax Exempt Bond Proceeds | $0 |
| Royalties | $0 |
| Net Rental Income | $0 |
| Net Gain/Loss on Asset Sales | $0 |
| Net Income from Fundraising Events | $0 |
| Net Income from Gaming Activities | $0 |
| Net Income from Sales of Inventory | $0 |
| Miscellaneous Revenue | $0 |
| Total Revenue | $1,054,101 |
| Statement of Expenses | |
|---|---|
| Grants and other assistance to domestic organizations and domestic governments. | $0 |
| Grants and other assistance to domestic individuals. | $0 |
| Grants and other assistance to Foreign Orgs/Individuals | $0 |
| Benefits paid to or for members | $0 |
| Compensation of current officers, directors, key employees. | $291,743 |
| Compensation of current officers, directors, key employees. | $35,316 |
| Compensation to disqualified persons | $0 |
| Other salaries and wages | $126,938 |
| Pension plan accruals and contributions | $0 |
| Other employee benefits | $147,338 |
| Payroll taxes | $30,039 |
| Fees for services: Management | $648 |
| Fees for services: Legal | $982 |
| Fees for services: Accounting | $0 |
| Fees for services: Lobbying | $0 |
| Fees for services: Fundraising | $16,850 |
| Fees for services: Investment Management | $0 |
| Fees for services: Other | $42,486 |
| Advertising and promotion | $5,063 |
| Office expenses | $21,930 |
| Information technology | $0 |
| Royalties | $0 |
| Occupancy | $1,658 |
| Travel | $4,862 |
| Payments of travel or entertainment expenses for any federal, state, or local public officials | $0 |
| Conferences, conventions, and meetings | $1,636 |
| Interest | $0 |
| Payments to affiliates | $0 |
| Depreciation, depletion, and amortization | $255 |
| Insurance | $777 |
| All other expenses | $0 |
| Total functional expenses | $700,718 |
| Balance Sheet | |
|---|---|
| Cash—non-interest-bearing | $493,492 |
| Savings and temporary cash investments | $65,704 |
| Pledges and grants receivable | $0 |
| Accounts receivable, net | $62,323 |
| Loans from Officers, Directors, or Controlling Persons | $0 |
| Loans from Disqualified Persons | $0 |
| Notes and loans receivable | $0 |
| Inventories for sale or use | $0 |
| Prepaid expenses and deferred charges | $5,314 |
| Net Land, buildings, and equipment | $0 |
| Investments—publicly traded securities | $0 |
| Investments—other securities | $0 |
| Investments—program-related | $0 |
| Intangible assets | $2,954 |
| Other assets | $0 |
| Total assets | $629,787 |
| Accounts payable and accrued expenses | $8,219 |
| Grants payable | $0 |
| Deferred revenue | $0 |
| Tax-exempt bond liabilities | $0 |
| Escrow or custodial account liability | $0 |
| Loans and other payables to any current Officer, Director, or Controlling Person | $0 |
| Secured mortgages and notes payable | $0 |
| Unsecured mortgages and notes payable | $0 |
| Other liabilities | $0 |
| Total liabilities | $8,219 |
| Net assets without donor restrictions | $0 |
| Net assets with donor restrictions | $0 |
| Capital stock or trust principal, or current funds | $0 |
| Paid-in or capital surplus, or land, building, or equipment fund | $353,383 |
| Retained earnings, endowment, accumulated income, or other funds | $268,185 |
| Total liabilities and net assets/fund balances | $629,787 |
Grants Recieved
Over the last fiscal year, we have identified 10 grants that United States Healthful Food Council Inc has recieved totaling $259,690.
| Awarding Organization | Amount |
|---|---|
Silicon Valley Community Foundation Mountain View, CA PURPOSE: Community Development | $120,000 |
Susie And Gideon Yu Foundation Palo Alto, CA PURPOSE: GENERAL SUPPORT | $50,000 |
Cannupa Foundation Wilmington, DE PURPOSE: GENERAL & UNRESTRICTED | $25,000 |
Schwab Charitable Fund San Francisco, CA PURPOSE: PUBLIC, SOCIETAL BENEFIT | $15,500 |
Impactassets Inc Bethesda, MD PURPOSE: EAT THE CHANGE IMPACT GRANT FOR EAT REAL | $15,000 |
Sprouts Healthy Communities Foundation Phoenix, AZ PURPOSE: EAT REAL'S EVIDENCE-BASED STANDARDS AIM TO IMPROVE NUTRITION AND ENVIRONMENTAL SUSTAINABILITY WITHIN HIGH NEEDS SCHOOL DISTRICTS. | $10,000 |
Peer Organizations
| Organization Name | Assets | Revenue |
|---|---|---|
Democracy Fund Voice Inc Washington, DC | $4,065,854 | $19,697,419 |
Center For The Study Of Social Policy Washington, DC | $21,257,623 | $17,047,188 |
Regulatory Affairs Professionals Society Rockville, MD | $9,226,443 | $11,018,465 |
Issue One Washington, DC | $6,409,189 | $6,980,798 |
Public Affairs Council Inc Washington, DC | $11,621,204 | $5,655,372 |
Commercial Vehicle Safety Alliance Greenbelt, MD | $5,175,740 | $5,464,465 |
Living Classrooms Foundation Baltimore, MD | $10,378,836 | $6,289,035 |
Students For Life Action Fredericksburg, VA | $1,451,921 | $3,948,083 |
Public Access Corporation Of The District Of Columbia Washington, DC | $11,735,762 | $3,589,628 |
The Congressional Institute Inc Alexandria, VA | $6,719,545 | $3,277,666 |
Civil Justice Reform Group Great Falls, VA | $1,472,377 | $2,732,622 |
Earth Intelligence Network Oakton, VA | $0 | $2,617,616 |