Marina Del Rey Tourism Board
- Assets
- $1.8m
- Revenue
- $3.8m
- Investments
- $0.0
- Employees
- 6
- Location
- Marina Del Rey, CA
- Founding
- Data as of
- 12/2022
- EIN
- 88-0859859
Organization Overview
Marina Del Rey Tourism Board is located in Marina Del Rey, CA. According to its NTEE Classification (Y99) the organization is classified as: Mutual & Membership Benefit N.E.C., under the broad grouping of Mutual & Membership Benefit and related organizations. As of 12/2022, Marina Del Rey Tourism Board employed 6 individuals. This organization is an independent organization and not affiliated with a larger national or regional group of organizations. Marina Del Rey Tourism Board is a 501(c)(6) and as such, is described as a "Business League, Chambers of Commerce, or Real Estate Board" by the IRS.
Form
990
Mission & Program ActivityExcerpts From the 990 Filing
TAX YEAR
2022
Describe the Organization's Mission:
Part 3 - Line 1
THE ORGANIZATION IS THE CITY OF MARINA DEL REY'S OFFICIAL PROMOTION AND TOURISMBUREAU. IT IS ORGANIZED TO PROMOTE THE COMMON GOOD AND SOCIAL WELFARE OF THE PEOPLEOF MARINA DEL REY THROUGH IMPROVEMENT OF TOURISM AND TRADE IN THE CITY OF MARINA DELREY AND THE PRESERVATION AND IMPROVEMENT OF ECONOMIC CONDITIONS FOR ALL PEOPLE INMARINA DEL REY, THEREBY LESSENING THE BURDENS ON CITY GOVERNMENT. THE ORGANIZATION'SMISSION IS TO INCREASE VISITOR EXPENDITURES AND TOURISM REVENUES THROUGH PROMOTION OF THE AREA AS A TRAVEL DESTINATION.
Describe the Organization's Program Activity:
Part 3 - Line 4a
LEISURE MARKETING - ESTABLISHING AND MAINTAINING VISIBILITY AMONG CONSUMERS IN TARGETMARKETS FOR THE GOAL OF GENERATING TOURISM FROM THESE MARKETS.
GROUP MARKETING - ESTABLISHING AND MAINTAINING BUSINESS TO BUSINESS RELATIONSHIPSAMONG MEETING PLANNERS, TRAVEL AGENTS AND TOUR OPERATORS FOR THE GOAL OF GENERATINGSALES FROM THESE MARKETS.
LOCAL MARKETING - BOARD DEVELOPMENT, COMMUNITY AWARENESS EFFORTS, LOCAL MEETINGS,CHAMBER MIXERS AND LUNCHES, AND LOCAL COMMUNITY MEMBERSHIPS, HOSTING, PARTNERSHIP,SPONSORING OF LOCAL EVENTS; BOARD EXPENSES, BOARD GIFTS, LOCAL STREET FAIRS/CHAMBERFEST COSTS AND GIVEAWAYS FOR THOSE EVENTS.
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PDF Copies of 990 Filings
Board, Officers & Key Employees
| Name (title) | Role | Hours | Compensation |
|---|---|---|---|
Janet Zaldua CEO | Officer | 0 | $131,030 |
Kim Hart President | OfficerTrustee | 0 | $0 |
Mark Murphy Vice President | OfficerTrustee | 0 | $0 |
Kelly King Treasurer | OfficerTrustee | 0 | $0 |
Casey Graves Director | Trustee | 0 | $0 |
Rene Molina Director | Trustee | 0 | $0 |
Financial Statements
| Statement of Revenue | |
|---|---|
| Federated campaigns | $0 |
| Membership dues | $0 |
| Fundraising events | $0 |
| Related organizations | $916,354 |
| Government grants | $0 |
| All other contributions, gifts, grants, and similar amounts not included above | $0 |
| Noncash contributions included in lines 1a–1f | $0 |
| Total Revenue from Contributions, Gifts, Grants & Similar | $916,354 |
| Total Program Service Revenue | $2,900,167 |
| Investment income | $172 |
| Tax Exempt Bond Proceeds | $0 |
| Royalties | $0 |
| Net Rental Income | $0 |
| Net Gain/Loss on Asset Sales | $0 |
| Net Income from Fundraising Events | $0 |
| Net Income from Gaming Activities | $0 |
| Net Income from Sales of Inventory | $0 |
| Miscellaneous Revenue | $0 |
| Total Revenue | $3,817,013 |
| Statement of Expenses | |
|---|---|
| Grants and other assistance to domestic organizations and domestic governments. | $0 |
| Grants and other assistance to domestic individuals. | $0 |
| Grants and other assistance to Foreign Orgs/Individuals | $0 |
| Benefits paid to or for members | $0 |
| Compensation of current officers, directors, key employees. | $131,030 |
| Compensation of current officers, directors, key employees. | $19,654 |
| Compensation to disqualified persons | $0 |
| Other salaries and wages | $121,653 |
| Pension plan accruals and contributions | $0 |
| Other employee benefits | $22,455 |
| Payroll taxes | $20,953 |
| Fees for services: Management | $0 |
| Fees for services: Legal | $123,017 |
| Fees for services: Accounting | $0 |
| Fees for services: Lobbying | $0 |
| Fees for services: Fundraising | $0 |
| Fees for services: Investment Management | $0 |
| Fees for services: Other | $0 |
| Advertising and promotion | $1,136,529 |
| Office expenses | $32,744 |
| Information technology | $0 |
| Royalties | $0 |
| Occupancy | $81,089 |
| Travel | $4,525 |
| Payments of travel or entertainment expenses for any federal, state, or local public officials | $0 |
| Conferences, conventions, and meetings | $0 |
| Interest | $0 |
| Payments to affiliates | $0 |
| Depreciation, depletion, and amortization | $0 |
| Insurance | $12,591 |
| All other expenses | $13,575 |
| Total functional expenses | $2,604,206 |
| Balance Sheet | |
|---|---|
| Cash—non-interest-bearing | $623,813 |
| Savings and temporary cash investments | $0 |
| Pledges and grants receivable | $0 |
| Accounts receivable, net | $560,188 |
| Loans from Officers, Directors, or Controlling Persons | $0 |
| Loans from Disqualified Persons | $0 |
| Notes and loans receivable | $0 |
| Inventories for sale or use | $0 |
| Prepaid expenses and deferred charges | $52,279 |
| Net Land, buildings, and equipment | $0 |
| Investments—publicly traded securities | $0 |
| Investments—other securities | $0 |
| Investments—program-related | $0 |
| Intangible assets | $0 |
| Other assets | $538,286 |
| Total assets | $1,774,566 |
| Accounts payable and accrued expenses | $36,048 |
| Grants payable | $0 |
| Deferred revenue | $0 |
| Tax-exempt bond liabilities | $0 |
| Escrow or custodial account liability | $0 |
| Loans and other payables to any current Officer, Director, or Controlling Person | $0 |
| Secured mortgages and notes payable | $0 |
| Unsecured mortgages and notes payable | $0 |
| Other liabilities | $525,711 |
| Total liabilities | $561,759 |
| Net assets without donor restrictions | $1,212,807 |
| Net assets with donor restrictions | $0 |
| Capital stock or trust principal, or current funds | $0 |
| Paid-in or capital surplus, or land, building, or equipment fund | $0 |
| Retained earnings, endowment, accumulated income, or other funds | $0 |
| Total liabilities and net assets/fund balances | $1,774,566 |