Longmont Observer
- Assets
- $171.4k
- Revenue
- $410.5k
- Investments
- $0.0
- Employees
- 5
- Location
- Longmont, CO
- Founding
- 05/2017
- Data as of
- 12/2023
- EIN
- 82-0829889
Organization Overview
Longmont Observer is located in Longmont, CO. The organization was established in 2017. According to its NTEE Classification (A30) the organization is classified as: Media & Communications, under the broad grouping of Arts, Culture & Humanities and related organizations. As of 12/2023, Longmont Observer employed 5 individuals. This organization is an independent organization and not affiliated with a larger national or regional group of organizations. Longmont Observer is a 501(c)(3) and as such, is described as a "Charitable or Religous organization or a private foundation" by the IRS.
For the year ending 12/2023, Longmont Observer generated $410.5k in total revenue. This organization has experienced exceptional growth, as over the past 4 years, it has increased revenue by an average of 10.8% each year . All expenses for the organization totaled $379.2k during the year ending 12/2023. While expenses have increased by 18.9% per year over the past 4 years. They've been increasing with an increasing level of total revenue. You can explore the organizations financials more deeply in the financial statements section below.
Form
990
Mission & Program ActivityExcerpts From the 990 Filing
TAX YEAR
2023
Describe the Organization's Mission:
Part 3 - Line 1
TO BE THE GO-TO DESTINATION TO CREATE AND WATCH LOCAL CONTENT.
Describe the Organization's Program Activity:
Part 3 - Line 4a
IN 2023, LONGMONT PUBLIC MEDIA (LPM) MADE SIGNIFICANT STRIDES IN MEMBERSHIP GROWTH, MEDIA ENGAGEMENT, AND COMMUNITY INVOLVEMENT. LPM?S TOTAL MEMBERSHIP INCREASED BY 41%, FROM 368 IN 2022 TO 504 IN 2023. PAID MEMBERSHIPS ALSO SAW A 41% RISE, REACHING 139, WHICH CONTRIBUTED TO A 44% GROWTH IN REVENUE, TOTALING $34,122. USAGE OF LPM?S MEDIA MAKERSPACE ALSO EXPANDED, WITH A 15% INCREASE FROM 2,365 USES IN 2022 TO 2,736 IN 2023. THIS GROWTH REFLECTS THE RISING DEMAND FOR ACCESSIBLE MEDIA CREATION RESOURCES WITHIN OUR COMMUNITY. IN TERMS OF CONTENT CONSUMPTION, LPM?S PLATFORMS?RANGING FROM OUR YOUTUBE CHANNEL AND SMART TV APPS TO OUR WEBSITE AND SOCIAL MEDIA?SAW 6,742 HOURS OF CONTENT WATCHED IN 2023 ALONE. COMCAST CABLE VIEWERSHIP IS EXCLUDED FROM THIS DATA AS THEY DO NOT PROVIDE THOSE METRICS TO LPM. TO DATE, A CUMULATIVE TOTAL OF 33,896 HOURS OF CONTENT HAS BEEN CONSUMED ACROSS LPM?S DIGITAL PLATFORMS. OTHER KEY METRICS INCLUDE: -TOTAL USERS/VIEWERS: 174,410 -TOTAL IMPRESSIONS: 1,274,800 -AVERAGE PERCENTAGE OF A VIDEO WATCHED BY AN LPM VIEWER: 11.9% -AVERAGE VIEW DURATION: 1 MINUTE AND 51 SECONDS -OUR MOST WATCHED AND LIKED VIDEO IN 2023 WAS THE SOUNDPOST SESSIONS - ALEXA WILDISH & HUMBIRD. ADDITIONALLY, LPM CONTINUED ITS COMMITMENT TO EDUCATION AND COMMUNITY BUILDING BY HOSTING ITS SECOND HIGH SCHOOL SUMMER INTERNSHIP PROGRAM, WORKING CLOSELY WITH STUDENTS FROM THE ST. VRAIN VALLEY SCHOOL DISTRICT (SVVSD). AS THE FIRST FULL YEAR OUT OF THE PANDEMIC, LPM FOCUSED ON FOSTERING A VIBRANT COMMUNITY OF MEDIA CREATORS AND ENTHUSIASTS. WE ALSO HELD OUR INAUGURAL GEAR SALE, FURTHER SUPPORTING LOCAL CREATORS. IN 2023, LPM WAS HONORED WITH ITS FIRST AWARD, AS JOEL'S GARDEN ACADEMY WON BEST INSTRUCTIONAL VIDEO AT THE HOMETOWN VIDEO AWARDS, MARKING A NEW MILESTONE IN THE STATION?S GROWING RECOGNITION.
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Board, Officers & Key Employees
| Name (title) | Role | Hours | Compensation |
|---|---|---|---|
Sergio R Angeles President & CEO | OfficerTrustee | 40 | $80,664 |
Scott Converse Treasurer | OfficerTrustee | 10 | $0 |
Anthony Maine Director | Trustee | 10 | $0 |
Financial Statements
| Statement of Revenue | |
|---|---|
| Federated campaigns | $0 |
| Membership dues | $0 |
| Fundraising events | $0 |
| Related organizations | $0 |
| Government grants | $0 |
| All other contributions, gifts, grants, and similar amounts not included above | $8,827 |
| Noncash contributions included in lines 1a–1f | $0 |
| Total Revenue from Contributions, Gifts, Grants & Similar | $8,827 |
| Total Program Service Revenue | $400,269 |
| Investment income | $1,434 |
| Tax Exempt Bond Proceeds | $0 |
| Royalties | $0 |
| Net Rental Income | $0 |
| Net Gain/Loss on Asset Sales | $0 |
| Net Income from Fundraising Events | $0 |
| Net Income from Gaming Activities | $0 |
| Net Income from Sales of Inventory | $0 |
| Miscellaneous Revenue | $0 |
| Total Revenue | $410,530 |
| Statement of Expenses | |
|---|---|
| Grants and other assistance to domestic organizations and domestic governments. | $0 |
| Grants and other assistance to domestic individuals. | $0 |
| Grants and other assistance to Foreign Orgs/Individuals | $0 |
| Benefits paid to or for members | $0 |
| Compensation of current officers, directors, key employees. | $85,643 |
| Compensation of current officers, directors, key employees. | $42,822 |
| Compensation to disqualified persons | $0 |
| Other salaries and wages | $113,062 |
| Pension plan accruals and contributions | $0 |
| Other employee benefits | $18,006 |
| Payroll taxes | $15,137 |
| Fees for services: Management | $0 |
| Fees for services: Legal | $4,027 |
| Fees for services: Accounting | $5,281 |
| Fees for services: Lobbying | $0 |
| Fees for services: Fundraising | $0 |
| Fees for services: Investment Management | $0 |
| Fees for services: Other | $1,450 |
| Advertising and promotion | $2,755 |
| Office expenses | $4,442 |
| Information technology | $50,397 |
| Royalties | $0 |
| Occupancy | $4,819 |
| Travel | $24 |
| Payments of travel or entertainment expenses for any federal, state, or local public officials | $0 |
| Conferences, conventions, and meetings | $0 |
| Interest | $0 |
| Payments to affiliates | $0 |
| Depreciation, depletion, and amortization | $6,804 |
| Insurance | $2,428 |
| All other expenses | $7,177 |
| Total functional expenses | $379,219 |
| Balance Sheet | |
|---|---|
| Cash—non-interest-bearing | $64,089 |
| Savings and temporary cash investments | $90,013 |
| Pledges and grants receivable | $0 |
| Accounts receivable, net | $328 |
| Loans from Officers, Directors, or Controlling Persons | $0 |
| Loans from Disqualified Persons | $0 |
| Notes and loans receivable | $0 |
| Inventories for sale or use | $0 |
| Prepaid expenses and deferred charges | $0 |
| Net Land, buildings, and equipment | $17,019 |
| Investments—publicly traded securities | $0 |
| Investments—other securities | $0 |
| Investments—program-related | $0 |
| Intangible assets | $0 |
| Other assets | $0 |
| Total assets | $171,449 |
| Accounts payable and accrued expenses | $354 |
| Grants payable | $0 |
| Deferred revenue | $0 |
| Tax-exempt bond liabilities | $0 |
| Escrow or custodial account liability | $0 |
| Loans and other payables to any current Officer, Director, or Controlling Person | $0 |
| Secured mortgages and notes payable | $0 |
| Unsecured mortgages and notes payable | $0 |
| Other liabilities | $0 |
| Total liabilities | $354 |
| Net assets without donor restrictions | $0 |
| Net assets with donor restrictions | $0 |
| Capital stock or trust principal, or current funds | $0 |
| Paid-in or capital surplus, or land, building, or equipment fund | $0 |
| Retained earnings, endowment, accumulated income, or other funds | $171,095 |
| Total liabilities and net assets/fund balances | $171,449 |