Media Impact International

TO IDENTIFY, ASSESS, AND COME ALONGSIDE PARTNER MINISTRIES TO STRATEGICALLY INCREASE THEIR MEDIA IMPACT.

AS OF NOVEMBER 2022, MEDIA IMPACT INTERNATIONAL (MII) COMPLETED EIGHT YEARS OF SERVICE TO MINISTRIES IN 46 COUNTRIES. 2022 WAS ANOTHER GROWTH YEAR IN SERVICES AND REVENUE LEADING TO MORE IMPACT TOWARD ITS MISSION AND VISION. MII SERVICES HAVE NOW BEEN PROVIDED TO OVER 250 INTERNATIONAL MINISTRIES, ALLOWING MII TO FURTHER ITS MISSION THROUGH THE EQUIPPING WITH BEST PRACTICES FOR THESE MINISTRIES. BY THE END OF 2022, MORE THAN 1,100 INDIVIDUALS HAD ENROLLED IN MII'S ONLINE EDUCATION, NEARLY 2,000 ATTENDED ONE OF MII'S 79 ONLINE CHURCHES AND 647,000 DIFFERENT INDIVIDUALS CONTACTED ONE OF MII'S SIX, THIRD-PARTY FOLLOW-UP CENTERS. AT YEAR'S END, MII HAD SIX FULLY OPERATIONAL, MEDIA RESPONSE/FOLLOW-UP CENTERS -- ARAB WORLD, INDIA, PAKISTAN, TURKEY, CENTRAL ASIA AND SOUTH AFRICA. 42 MINISTRIES WERE RELYING ON THESE CENTERS TO SUPPORT THEIR MEDIA OUTREACH EFFORTS. CONSTANT CHANGE IN THE REALM OF DIGITAL MEDIA CONTINUES TO ACCELERATE AND THE AVERAGE MINISTRY STRUGGLES TO KEEP PACE. MII USES A GROWING TEAM OF CHRISTIAN CONSULTANTS WHO ARE RECOGNIZED AS INDUSTRY EXPERTS TO HELP MINISTRIES DEVELOP CUSTOMIZED STRATEGIES AND TO INTRODUCE THEM TO NEW PROCESSES, TECHNOLOGY, AND BEST PRACTICES. THAT ALLOWS THEM TO CONFIDENTLY USE SOCIAL MEDIA FOR THE WORK OF THEIR MINISTRIES. MII'S WORK IN TURKEY LAUNCHED A FOLLOW-UP CENTER IN 2022. MII HAS INDIGENOUS TRAINING DIVISIONS IN MENA, PAKISTAN, AND INDIA. BY THE END OF 2022, MII'S INDIGENOUS TRAINER-COACHES HAD TRAINED 151 MINISTRIES WITHOUT ANY WESTERN PERSONNEL. IN 2022, MII USED ITS EXPERIENCE AND ITS BEST-IN-CLASS TRAINERS/RESEARCHERS TO LAUNCH A THOUGHT LEADERSHIP INITIATIVE FEATURING WEBINARS, WEEKLY INSTRUCTIONAL ARTICLES AND NATCHI LAZARUS' WEEKLY VLOG. USER PARTICIPATION IS MORE THAN TWICE EXPECTATIONS. MII CLIENTS FIND THE LEARNING EXPERIENCES PROVE TO BE INFORMATIVE AND PRACTICAL. THEY APPRECIATE THE PRACTICAL APPROACHES TO THE TRAINING, AS OPPOSED TO THEORY OR IDEA SESSIONS. IN 2022, MII UPDATED ITS FIVE-YEAR STRATEGIC PLAN, WHICH INCLUDES INITIATIVES DESIGNED TO GENERATE MORE DIVERSIFIED INCOME, INCREASED FINANCIAL DEVELOPMENT, STRONGER IN-HOUSE STAFF, AND A REFINED SUCCESSION PLAN. MII CONTINUES TO BUILD ON THE SUCCESSES AND LEARNING OF ITS FIRST EIGHT YEARS. THE SERVICES MII HAS PROVIDED SINCE ITS INCEPTION CONTINUE TO BE REFINED, WHILE NEW SERVICES AND TRAINING OPTIONS ARE CONSIDERED. EXPLORING, DEVELOPING, AND INTRODUCING THE RIGHT TOOLS AND SERVICES FOR MINISTRIES USING MEDIA TO DO THEIR WORK MAKES MII INCREASINGLY VALUABLE TO THOSE IT SERVES.