Harmony Labs Inc

HARMONY LABS AIMS TO PROMOTE AND ADVANCE RESEARCH AND UNDERSTANDING OF HOW MEDIA INFLUENCE WORKS WITHIN SOCIETY AND PARTNERS WITH RELEVANT STAKEHOLDERS, INCLUDING RESEARCH, INDUSTRY AND MEDIA PRACTICIONERS TO ADDRESS KNOWLEDGE GAPS AND TO EXPERIMENT WITH AND DEVELOP SOLUTIONS THAT HAVE POSITIVE SOCIAL OUTCOMES.

HARMONY LABS BUILDS PUBLIC KNOWLEDGE, EDUCATIONAL RESOURCES, TOOLS AND COMMUNITIES TO REFORM AND TRANSFORM MEDIA SYSTEMS. WE'RE ON A MISSION TO CREATE A WORLD WHERE MEDIA SYSTEMS SUPPORT DEMOCRATIC CULTURE AND HEALTHY, HAPPY PEOPLE.WE'RE BUILDING A COMMUNITY OF PRIVATE MEDIA COMPANIES THAT DONATE THE DATA WE NEED TO UNDERSTAND WHAT'S GOING ON IN OUR MEDIA SYSTEMS, AND HOW THEY AFFECT PEOPLE, COMMUNITIES, AND SOCIETY AS A WHOLE. OUR DATA PHILANTHROPY COMMUNITY INCLUDES BIG COMPANIES, LIKE NIELSEN AND COMSCORE, AND SMALLER STARTUPS, LIKE PEAKMETRICS, THAT ARE SCRAPING DIFFERENT CORNERS OF THE WEB, NEWS, TELEVISION, RADIO, AND OTHER KINDS OF MEDIA. THIS DATA PHILANTHROPY SUPPORTS, AND SERVES AS A FOUNDATION FOR, AN ADJACENT COMMUNITY OF ACADEMIC RESEARCHERS (HARMONY LABS RESEARCH NETWORK) WHO ARE USING THESE DATA TO STUDY AND IMPROVE MEDIA SYSTEMS.IN ADDITION, WE HARNESS THESE INDUSTRY AND RESEARCH RELATIONSHIPS FOR OUR NARRATIVE OBSERVATORY, A FIRST-OF-ITS-KIND DATA TOOL THAT CONTENT CREATORS, ADVOCATES, AND FUNDERS CAN USE TO NAVIGATE AN INCREASINGLY POLARIZED MEDIA LANDSCAPE AND CHANNEL THE IMMENSE POWER OF STORY TO SHAPE THE FUTURE. THE NARRATIVE OBSERVATORY GROWS OUT OF A DECADE OF WORK SUPPORTING NARRATIVE AND CULTURAL STRATEGY. ONE OF THE FIRST PEER-REVIEWED ACADEMIC PAPERS HARMONY LABS CO-AUTHORED LOOKED AT FRACKING NARRATIVES IN DOCUMENTARY FILM. SINCE THEN, WE'VE WORKED ON CLIMATE, GUN VIOLENCE, POLITICAL CORRUPTION, ARTIFICIAL INTELLIGENCE, AND OTHER ISSUES, AND RECENTLY REPORTED ON LATINX AND BLACK ONLINE AUDIENCES. THE NARRATIVE OBSERVATORY'S PURPOSE-BUILT DATA INFRASTRUCTURE ALLOWS PEOPLE TO IDENTIFY AND TRACK NARRATIVES AND STORY OPPORTUNITIES AND THREATS AS THEY COME AND GO IN MEDIA CULTURE, WITHIN VALUES-BASED AUDIENCES AND ACROSS MEDIA PLATFORMS.FOUNDED BY JOHN S. JOHNSON IN 2008, HARMONY LABS IS A NEW YORK CITY-BASED 501(C)3 THAT HAS EVOLVED FROM OVER A DECADE OF RESEARCH AND PROTOTYPING, IN PARTNERSHIP WITH AND/OR FUNDED BY LEADING ORGANIZATIONS LIKE BILL & MELINDA GATES FOUNDATION, GOOGLE, THE FORD FOUNDATION, THE CORPORATION FOR PUBLIC BROADCASTING, MTV, AND COLUMBIA UNIVERSITY. ALL OF OUR RESEARCH OUTPUTS ARE PUBLISHED IN OPEN PUBLIC FORUMS TO EDUCATE THE PUBLIC ON THE FUNCTION AND EFFECT OF OUR MEDIA SYSTEMS. THE OUTPUTS WE'VE CREATED WITH PARTNERS INCLUDE WEBSITES, PRESENTATIONS, PEER-REVIEWED PUBLICATIONS, WHITE PAPERS, TOOLKITS, CURRICULUM, INSIGHTS DECKS, AND MEDIA.

HARMONY LABS BUILDS PUBLIC KNOWLEDGE, EDUCATIONAL RESOURCES, TOOLS AND COMMUNITIES TO REFORM AND TRANSFORM MEDIA SYSTEMS. WE'RE ON A MISSION TO CREATE A WORLD WHERE MEDIA SYSTEMS SUPPORT DEMOCRATIC CULTURE AND HEALTHY, HAPPY PEOPLE.WE'RE BUILDING A COMMUNITY OF PRIVATE MEDIA COMPANIES THAT DONATE THE DATA WE NEED TO UNDERSTAND WHAT'S GOING ON IN OUR MEDIA SYSTEMS, AND HOW THEY AFFECT PEOPLE, COMMUNITIES, AND SOCIETY AS A WHOLE. OUR DATA PHILANTHROPY COMMUNITY INCLUDES BIG COMPANIES, LIKE NIELSEN AND COMSCORE, AND SMALLER STARTUPS, LIKE PEAKMETRICS, THAT ARE SCRAPING DIFFERENT CORNERS OF THE WEB, NEWS, TELEVISION, RADIO, AND OTHER KINDS OF MEDIA. THIS DATA PHILANTHROPY SUPPORTS, AND SERVES AS A FOUNDATION FOR, AN ADJACENT COMMUNITY OF ACADEMIC RESEARCHERS (HARMONY LABS RESEARCH NETWORK) WHO ARE USING THESE DATA TO STUDY AND IMPROVE MEDIA SYSTEMS.IN ADDITION, WE HARNESS THESE INDUSTRY AND RESEARCH RELATIONSHIPS FOR OUR NARRATIVE OBSERVATORY, A FIRST-OF-ITS-KIND DATA TOOL THAT CONTENT CREATORS, ADVOCATES, AND FUNDERS CAN USE TO NAVIGATE AN INCREASINGLY POLARIZED MEDIA LANDSCAPE AND CHANNEL THE IMMENSE POWER OF STORY TO SHAPE THE FUTURE. THE NARRATIVE OBSERVATORY GROWS OUT OF A DECADE OF WORK SUPPORTING NARRATIVE AND CULTURAL STRATEGY. ONE OF THE FIRST PEER-REVIEWED ACADEMIC PAPERS HARMONY LABS CO-AUTHORED LOOKED AT FRACKING NARRATIVES IN DOCUMENTARY FILM. SINCE THEN, WE'VE WORKED ON CLIMATE, GUN VIOLENCE, POLITICAL CORRUPTION, ARTIFICIAL INTELLIGENCE, AND OTHER ISSUES, AND RECENTLY REPORTED ON LATINX AND BLACK ONLINE AUDIENCES. THE NARRATIVE OBSERVATORY'S PURPOSE-BUILT DATA INFRASTRUCTURE ALLOWS PEOPLE TO IDENTIFY AND TRACK NARRATIVES AND STORY OPPORTUNITIES AND THREATS AS THEY COME AND GO IN MEDIA CULTURE, WITHIN VALUES-BASED AUDIENCES AND ACROSS MEDIA PLATFORMS.FOUNDED BY JOHN S. JOHNSON IN 2008, HARMONY LABS IS A NEW YORK CITY-BASED 501(C)3 THAT HAS EVOLVED FROM OVER A DECADE OF RESEARCH AND PROTOTYPING, IN PARTNERSHIP WITH AND/OR FUNDED BY LEADING ORGANIZATIONS LIKE BILL & MELINDA GATES FOUNDATION, GOOGLE, THE FORD FOUNDATION, THE CORPORATION FOR PUBLIC BROADCASTING, MTV, AND COLUMBIA UNIVERSITY. ALL OF OUR RESEARCH OUTPUTS ARE PUBLISHED IN OPEN PUBLIC FORUMS TO EDUCATE THE PUBLIC ON THE FUNCTION AND EFFECT OF OUR MEDIA SYSTEMS. THE OUTPUTS WE'VE CREATED WITH PARTNERS INCLUDE WEBSITES, PRESENTATIONS, PEER-REVIEWED PUBLICATIONS, WHITE PAPERS, TOOLKITS, CURRICULUM, INSIGHTS DECKS, AND MEDIA.