Oakland Convention And Visitors Bureau

Organization Overview

Oakland Convention And Visitors Bureau is located in Oakland, CA. The organization was established in 1999. According to its NTEE Classification (S30) the organization is classified as: Economic Development, under the broad grouping of Community Improvement & Capacity Building and related organizations. As of 06/2021, Oakland Convention And Visitors Bureau employed 12 individuals. This organization is an independent organization and not affiliated with a larger national or regional group of organizations. Oakland Convention And Visitors Bureau is a 501(c)(6) and as such, is described as a "Business League, Chambers of Commerce, or Real Estate Board" by the IRS.

For the year ending 06/2021, Oakland Convention And Visitors Bureau generated $2.5m in total revenue. This represents a relatively dramatic decline in revenue. Over the past 6 years, the organization has seen revenues fall by an average of (7.6%) each year. All expenses for the organization totaled $2.4m during the year ending 06/2021. As we would expect to see with falling revenues, expenses have declined by (3.7%) per year over the past 6 years. You can explore the organizations financials more deeply in the financial statements section below.

Mission & Program ActivityExcerpts From the 990 Filing

TAX YEAR

2021

Describe the Organization's Mission:

Part 3 - Line 1

THE MISSION OF VISIT OAKLAND IS TO INCREASE TOURISM'S ECONOMIC IMPACT ON OAKLAND THROUGH DESTINATION AND BRAND MANAGEMENT.

Describe the Organization's Program Activity:

Part 3 - Line 4a

VISIT OAKLANDS MISSION IS TO INCREASE TOURISMS ECONOMIC IMPACT TO OAKLAND THROUGHDESTINATION DEVELOPMENT AND BRAND MANAGEMENT. THE ORGANIZATION IS TASKED TO INCREASETOURISM, AND IN TURN INCREASE THE TOURISM TAXES THAT DIRECTLY BENEFIT THE CITY OFOAKLANDS GENERAL FUND. ADDITIONALLY, AS A MARKETING ORGANIZATION, VISIT OAKLANDPROVIDES AN OVERARCHING DESTINATION BRAND AND BETTERS THE PERCEPTION OF THEDESTINATION THROUGH POSITIVE MEDIA COVERAGE. THIS BRAND MANAGEMENT, SALES AND PUBLICRELATIONS OUTREACH ULTIMATELY INCREASES LEISURE TRAVEL, BUSINESSES TRAVEL, GROUPS,MEETINGS, CONVENTIONS, SPORTING EVENTS AND NEW ECONOMIC DEVELOPMENT FOR THE CITY OFOAKLAND.


VISIT OAKLANDS MISSION IS TO INCREASE TOURISMS ECONOMIC IMPACT TO OAKLAND THROUGHDESTINATION DEVELOPMENT AND BRAND MANAGEMENT. THE ORGANIZATION IS TASKED TO INCREASETOURISM, AND IN TURN INCREASE THE TOURISM TAXES THAT DIRECTLY BENEFIT THE CITY OFOAKLANDS GENERAL FUND. ADDITIONALLY, AS A MARKETING ORGANIZATION, VISIT OAKLANDPROVIDES AN OVERARCHING DESTINATION BRAND AND BETTERS THE PERCEPTION OF THEDESTINATION THROUGH POSITIVE MEDIA COVERAGE. THIS BRAND MANAGEMENT, SALES AND PUBLICRELATIONS OUTREACH ULTIMATELY INCREASES LEISURE TRAVEL, BUSINESSES TRAVEL, GROUPS,MEETINGS, CONVENTIONS, SPORTING EVENTS AND NEW ECONOMIC DEVELOPMENT FOR THE CITY OFOAKLAND.


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Board, Officers & Key Employees

Name (title)Compensation
Mark D Everton
President & CEO
$272,061
Lisa J Baird
Marketing Dir.
$110,262
Jean Paul Zapata
Pr Director
$106,257
Rhanee P Palma
Chief Sales Officr
$103,243
Dhruv Patel
Chairman
$0
Peter Depaschalis
Secretary
$0

Financial Statements

Statement of Revenue
Federated campaigns$0
Membership dues$0
Fundraising events$0
Related organizations$0
Government grants $2,374,986
All other contributions, gifts, grants, and similar amounts not included above$0
Noncash contributions included in lines 1a–1f $0
Total Revenue from Contributions, Gifts, Grants & Similar$2,374,986
Total Program Service Revenue$118,619
Investment income $1,205
Tax Exempt Bond Proceeds $0
Royalties $0
Net Rental Income $0
Net Gain/Loss on Asset Sales $23,057
Net Income from Fundraising Events $0
Net Income from Gaming Activities $0
Net Income from Sales of Inventory $4,095
Miscellaneous Revenue$0
Total Revenue $2,521,962

Grants Recieved

Over the last fiscal year, we have identified 1 grants that Oakland Convention And Visitors Bureau has recieved totaling $5,000.

Awarding OrganizationAmount
Tourism Cares Inc

Norwood, MA

PURPOSE: TO SUPPORT TOOLS AND OTHER MATERIALS FOR VOLUNTEER DAY IN OAKLAND

$5,000
View Grant Recipient Profile

Endowment Analysis

Beg. Balance$644,071
Ending Balance$644,071

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