Valley Hotel & Resort Association

Organization Overview

Valley Hotel & Resort Association is located in Phoenix, AZ. The organization was established in 1994. According to its NTEE Classification (S30) the organization is classified as: Economic Development, under the broad grouping of Community Improvement & Capacity Building and related organizations. Valley Hotel & Resort Association is a 501(c)(6) and as such, is described as a "Business League, Chambers of Commerce, or Real Estate Board" by the IRS.

For the year ending 12/2020, Valley Hotel & Resort Association generated $119.3k in total revenue. This represents a relatively dramatic decline in revenue. Over the past 6 years, the organization has seen revenues fall by an average of (11.1%) each year. All expenses for the organization totaled $460.2k during the year ending 12/2020. You can explore the organizations financials more deeply in the financial statements section below.

Mission & Program ActivityExcerpts From the 990 Filing

TAX YEAR

2020

Describe the Organization's Mission:

Part 3 - Line 1

OUR MISSION IS TO EDUCATE OUR MEMBERS REGARDING THOSE ISSUES THAT IMPACT THE HOSPITALITY INDUSTRY.

Describe the Organization's Program Activity:

Part 3 - Line 4a

VHRA SERVES 400 CLIENTS IN MARICOPA COUNTY, ARIZONA. WE DELIVERED INDUSTRY EDUCATION FORUMS PROMOTING BUSINESS GROWTH INITIATIVES IN SUPPORT OF HOTELS, RESORTS, AIRPORTS AND AIRLINES, DESTINATION MARKETING ORGANIZATIONS, ATTRACTIONS, AND LOCAL SMALL BUSINESSES. VHRA HOLDS UP TO EIGHT INDUSTRY NETWORKING EDUCATION FUNDRAISERS ANNUALLY.


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Board, Officers & Key Employees

Name (title)Compensation
Paul Gray
Chairman
$0
Mike Ehmann
Vice Chair Of Finance
$0
Danielle Russell
Vice Chair Of Membership
$0
Joe Iturri
Vice Chair Of Education
$0
Steve Eberhart
Vice Chair Of Events
$0
Jody Harwood
Director
$0

Financial Statements

Statement of Revenue
Federated campaigns$0
Membership dues$0
Fundraising events$0
Related organizations$0
Government grants $0
All other contributions, gifts, grants, and similar amounts not included above$0
Noncash contributions included in lines 1a–1f $0
Total Revenue from Contributions, Gifts, Grants & Similar$0
Total Program Service Revenue$104,944
Investment income $7,460
Tax Exempt Bond Proceeds $0
Royalties $0
Net Rental Income $0
Net Gain/Loss on Asset Sales $6,886
Net Income from Fundraising Events $0
Net Income from Gaming Activities $0
Net Income from Sales of Inventory $0
Miscellaneous Revenue$0
Total Revenue $119,290

Grants Recieved

Over the last fiscal year, we have identified 1 grants that Valley Hotel & Resort Association has recieved totaling $22,000.

Awarding OrganizationAmount
The Arizona Lodging & Tourism Association

Phoenix, AZ

PURPOSE: Tourism Program Support

$22,000
View Grant Recipient Profile

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