Wsl Pure
- Assets
- $550.8k
- Revenue
- $246.5k
- Investments
- $0.0
- Employees
- 0
- Location
- El Segundo, CA
- Founding
- 07/2016
- Data as of
- 12/2023
- EIN
- 47-5161428
Organization Overview
Wsl Pure is located in El Segundo, CA. The organization was established in 2016. According to its NTEE Classification (C11) the organization is classified as: Single Organization Support, under the broad grouping of Environment and related organizations. This organization is an independent organization and not affiliated with a larger national or regional group of organizations. Wsl Pure is a 501(c)(3) and as such, is described as a "Charitable or Religous organization or a private foundation" by the IRS.
For the year ending 12/2023, Wsl Pure generated $246.5k in total revenue. This represents a relatively dramatic decline in revenue. Over the past 7 years, the organization has seen revenues fall by an average of (24.5%) each year. All expenses for the organization totaled $282.8k during the year ending 12/2023. As we would expect to see with falling revenues, expenses have declined by (22.9%) per year over the past 7 years. You can explore the organizations financials more deeply in the financial statements section below.
Form
990
Mission & Program ActivityExcerpts From the 990 Filing
TAX YEAR
2023
Describe the Organization's Mission:
Part 3 - Line 1
INSPIRE EDUCATE AND EMPOWER OCEAN PROTECTION STARTING WITH THE GLOBAL SURF COMMUNITY
Describe the Organization's Program Activity:
Part 3 - Line 4a
WSL PURE IDENTIFIES ORGANIZATIONS THROUGH REVIEW OF SUBMITTED BUDGET PROPOSALS THAT LIVE THE MISSION OF OCEAN CONSERVATION AND EDUCATION AND IN TURN PROVIDES GRANTS TO THESE ORGANIZATIONS TO FURTHER WSL PURES MISSION OF OCEAN CONSERVATION AND OCEAN EDUCATION LITERACY
WSL PURE SERVED AS THE NON-PROFIT SPONSOR OF THE WORLD SURF LEAGUE 2023 SURF RANCH PRO CT SPONSORSHIP OFFERING A CASH BAR WHOSE NET PROCEEDS WERE INTENDED TO BE BE USED FOR WSL PURES OPERATIONS
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Board, Officers & Key Employees
| Name (title) | Role | Hours | Compensation |
|---|---|---|---|
Michael Anders Director | Trustee | 0.2 | $0 |
Peter DE Menocal Director | Trustee | 0.2 | $0 |
David Saltzman Director | Trustee | 0.2 | $0 |
Natasha Ziff Director | Trustee | 0.2 | $0 |
Ayana Elizabeth Johnson Director | Trustee | 0.2 | $0 |
Chris Evans Director | Trustee | 0.2 | $0 |
Financial Statements
| Statement of Revenue | |
|---|---|
| Federated campaigns | $0 |
| Membership dues | $0 |
| Fundraising events | $0 |
| Related organizations | $0 |
| Government grants | $0 |
| All other contributions, gifts, grants, and similar amounts not included above | $234,892 |
| Noncash contributions included in lines 1a–1f | $0 |
| Total Revenue from Contributions, Gifts, Grants & Similar | $234,892 |
| Total Program Service Revenue | $0 |
| Investment income | $0 |
| Tax Exempt Bond Proceeds | $0 |
| Royalties | $0 |
| Net Rental Income | $0 |
| Net Gain/Loss on Asset Sales | $0 |
| Net Income from Fundraising Events | $11,566 |
| Net Income from Gaming Activities | $0 |
| Net Income from Sales of Inventory | $0 |
| Miscellaneous Revenue | $0 |
| Total Revenue | $246,458 |
| Statement of Expenses | |
|---|---|
| Grants and other assistance to domestic organizations and domestic governments. | $50,500 |
| Grants and other assistance to domestic individuals. | $0 |
| Grants and other assistance to Foreign Orgs/Individuals | $182,954 |
| Benefits paid to or for members | $0 |
| Compensation of current officers, directors, key employees. | $0 |
| Compensation of current officers, directors, key employees. | $0 |
| Compensation to disqualified persons | $0 |
| Other salaries and wages | $43,269 |
| Pension plan accruals and contributions | $0 |
| Other employee benefits | $0 |
| Payroll taxes | $3,760 |
| Fees for services: Management | $0 |
| Fees for services: Legal | $1,097 |
| Fees for services: Accounting | $327 |
| Fees for services: Lobbying | $0 |
| Fees for services: Fundraising | $0 |
| Fees for services: Investment Management | $0 |
| Fees for services: Other | $0 |
| Advertising and promotion | $0 |
| Office expenses | $919 |
| Information technology | $0 |
| Royalties | $0 |
| Occupancy | $0 |
| Travel | $0 |
| Payments of travel or entertainment expenses for any federal, state, or local public officials | $0 |
| Conferences, conventions, and meetings | $0 |
| Interest | $0 |
| Payments to affiliates | $0 |
| Depreciation, depletion, and amortization | $0 |
| Insurance | $0 |
| All other expenses | $0 |
| Total functional expenses | $282,826 |
| Balance Sheet | |
|---|---|
| Cash—non-interest-bearing | $486,308 |
| Savings and temporary cash investments | $0 |
| Pledges and grants receivable | $0 |
| Accounts receivable, net | $64,480 |
| Loans from Officers, Directors, or Controlling Persons | $0 |
| Loans from Disqualified Persons | $0 |
| Notes and loans receivable | $0 |
| Inventories for sale or use | $0 |
| Prepaid expenses and deferred charges | $0 |
| Net Land, buildings, and equipment | $0 |
| Investments—publicly traded securities | $0 |
| Investments—other securities | $0 |
| Investments—program-related | $0 |
| Intangible assets | $0 |
| Other assets | $0 |
| Total assets | $550,788 |
| Accounts payable and accrued expenses | $23,769 |
| Grants payable | $29,500 |
| Deferred revenue | $0 |
| Tax-exempt bond liabilities | $0 |
| Escrow or custodial account liability | $0 |
| Loans and other payables to any current Officer, Director, or Controlling Person | $0 |
| Secured mortgages and notes payable | $0 |
| Unsecured mortgages and notes payable | $0 |
| Other liabilities | $0 |
| Total liabilities | $53,269 |
| Net assets without donor restrictions | $497,519 |
| Net assets with donor restrictions | $0 |
| Capital stock or trust principal, or current funds | $0 |
| Paid-in or capital surplus, or land, building, or equipment fund | $0 |
| Retained earnings, endowment, accumulated income, or other funds | $0 |
| Total liabilities and net assets/fund balances | $550,788 |
Grants Awarded
Over the last fiscal year, Wsl Pure has awarded $43,500 in support to 3 organizations.
| Grant Recipient | Amount |
|---|---|
KOKUA HAWAII FOUNDATION PURPOSE: Environmental education restoration work and waste reduction | $25,000 |
MEGA LAB PURPOSE: Citizen science mapping to characterize the health of reefs along surfings seven mile miracle along Oahus north shore | $8,500 |
NORTH SHORE COMMUNITY LAND TRUST PURPOSE: Coastal restoration | $10,000 |