The Festival Foundation
- Assets
- $1.4m
- Revenue
- $5.4m
- Investments
- $0.0
- Employees
- 16
- Location
- Traverse City, MI
- Founding
- 12/2007
- Data as of
- 12/2023
- EIN
- 26-0883148
Organization Overview
The Festival Foundation, operating under the name National Cherry Festival, is located in Traverse City, MI. The organization was established in 2007. According to its NTEE Classification (P20) the organization is classified as: Human Service Organizations, under the broad grouping of Human Services and related organizations. As of 12/2023, National Cherry Festival employed 16 individuals. This organization is an independent organization and not affiliated with a larger national or regional group of organizations. National Cherry Festival is a 501(c)(3) and as such, is described as a "Charitable or Religous organization or a private foundation" by the IRS.
For the year ending 12/2023, National Cherry Festival generated $5.4m in total revenue. This represents relatively stable growth, over the past 7 years the organization has increased revenue by an average of 9.6% each year. All expenses for the organization totaled $5.3m during the year ending 12/2023. While expenses have increased by 10.3% per year over the past 7 years. They've been increasing with an increasing level of total revenue. You can explore the organizations financials more deeply in the financial statements section below.
Form
990
Mission & Program ActivityExcerpts From the 990 Filing
TAX YEAR
2023
Describe the Organization's Mission:
Part 3 - Line 1
PROVIDE PROGRAMS & EVENTS THAT PROMOTE & EDUCATE THE COMMUNITY ABOUT CHERRIES AND AGRICULTURE.
Describe the Organization's Program Activity:
Part 3 - Line 4a
THE FESTIVAL FOUNDATION, D/B/A THE NATIONAL CHERRY FESTIVAL ANNUALLY HOSTS AN EIGHT DAY FESTIVAL OF EVENTS TO PROMOTE THE CHERRY AND AGRICULTURE INDUSTRY IN THE GRAND TRAVERSE REGION. EVENTS INCLUDE NIGHTLY LIVE ENTERTAINMENT, THREE PARADES, FOOT RACES, CULINARY AND WINE EVENTS, AIR SHOWS, HORTICULTURAL TOURS, FIREWORKS, CHILDREN'S PROGRAMMING AND HERITAGE RELATED ACTIVITIES. THE FESTIVAL FOUNDATION ALSO HOSTS THE ICEMAN COMETH MOUNTAIN BIKE RACE ANNUALLY, AS WELL AS OTHER EVENTS WHICH SUPPORT AND PROMOTE THE GRAND TRAVERSE REGION.
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Board, Officers & Key Employees
| Name (title) | Role | Hours | Compensation |
|---|---|---|---|
Stacey Isles President | OfficerTrustee | 2 | $0 |
Jeff Needham Past President | OfficerTrustee | 2 | $0 |
Kelli Mengebier Secretary | OfficerTrustee | 2 | $0 |
Max Anderson Treasurer | OfficerTrustee | 6 | $0 |
Jessica Alpers Board Member | Trustee | 2 | $0 |
Mike Meindertsma President Elect | OfficerTrustee | 2 | $0 |
Financial Statements
| Statement of Revenue | |
|---|---|
| Federated campaigns | $0 |
| Membership dues | $0 |
| Fundraising events | $0 |
| Related organizations | $0 |
| Government grants | $0 |
| All other contributions, gifts, grants, and similar amounts not included above | $196,319 |
| Noncash contributions included in lines 1a–1f | $64,356 |
| Total Revenue from Contributions, Gifts, Grants & Similar | $196,319 |
| Total Program Service Revenue | $4,331,910 |
| Investment income | $33,429 |
| Tax Exempt Bond Proceeds | $0 |
| Royalties | $0 |
| Net Rental Income | $0 |
| Net Gain/Loss on Asset Sales | -$5,768 |
| Net Income from Fundraising Events | $0 |
| Net Income from Gaming Activities | $97,421 |
| Net Income from Sales of Inventory | $689,291 |
| Miscellaneous Revenue | $0 |
| Total Revenue | $5,362,646 |
| Statement of Expenses | |
|---|---|
| Grants and other assistance to domestic organizations and domestic governments. | $0 |
| Grants and other assistance to domestic individuals. | $10,675 |
| Grants and other assistance to Foreign Orgs/Individuals | $0 |
| Benefits paid to or for members | $0 |
| Compensation of current officers, directors, key employees. | $128,712 |
| Compensation of current officers, directors, key employees. | $128,712 |
| Compensation to disqualified persons | $0 |
| Other salaries and wages | $473,676 |
| Pension plan accruals and contributions | $12,052 |
| Other employee benefits | $60,160 |
| Payroll taxes | $44,642 |
| Fees for services: Management | $0 |
| Fees for services: Legal | $0 |
| Fees for services: Accounting | $0 |
| Fees for services: Lobbying | $0 |
| Fees for services: Fundraising | $0 |
| Fees for services: Investment Management | $0 |
| Fees for services: Other | $1,139,198 |
| Advertising and promotion | $37,088 |
| Office expenses | $0 |
| Information technology | $0 |
| Royalties | $0 |
| Occupancy | $147,557 |
| Travel | $17,012 |
| Payments of travel or entertainment expenses for any federal, state, or local public officials | $0 |
| Conferences, conventions, and meetings | $0 |
| Interest | $1,254 |
| Payments to affiliates | $0 |
| Depreciation, depletion, and amortization | $67,161 |
| Insurance | $151,395 |
| All other expenses | $747,223 |
| Total functional expenses | $5,338,700 |
| Balance Sheet | |
|---|---|
| Cash—non-interest-bearing | $160,244 |
| Savings and temporary cash investments | $585,396 |
| Pledges and grants receivable | $0 |
| Accounts receivable, net | $95,475 |
| Loans from Officers, Directors, or Controlling Persons | $0 |
| Loans from Disqualified Persons | $0 |
| Notes and loans receivable | $0 |
| Inventories for sale or use | $113,338 |
| Prepaid expenses and deferred charges | $108,726 |
| Net Land, buildings, and equipment | $103,985 |
| Investments—publicly traded securities | $0 |
| Investments—other securities | $0 |
| Investments—program-related | $0 |
| Intangible assets | $221,203 |
| Other assets | $1,875 |
| Total assets | $1,390,242 |
| Accounts payable and accrued expenses | $49,595 |
| Grants payable | $31,500 |
| Deferred revenue | $117,300 |
| Tax-exempt bond liabilities | $0 |
| Escrow or custodial account liability | $0 |
| Loans and other payables to any current Officer, Director, or Controlling Person | $0 |
| Secured mortgages and notes payable | $0 |
| Unsecured mortgages and notes payable | $61,130 |
| Other liabilities | $0 |
| Total liabilities | $259,525 |
| Net assets without donor restrictions | $1,130,717 |
| Net assets with donor restrictions | $0 |
| Capital stock or trust principal, or current funds | $0 |
| Paid-in or capital surplus, or land, building, or equipment fund | $0 |
| Retained earnings, endowment, accumulated income, or other funds | $0 |
| Total liabilities and net assets/fund balances | $1,390,242 |