Alaska Travel Industry Association Incorporated

Organization Overview

Alaska Travel Industry Association Incorporated is located in Anchorage, AK. The organization was established in 1972. According to its NTEE Classification (J40) the organization is classified as: Labor Unions, under the broad grouping of Employment and related organizations. As of 06/2022, Alaska Travel Industry Association Incorporated employed 13 individuals. This organization is an independent organization and not affiliated with a larger national or regional group of organizations. Alaska Travel Industry Association Incorporated is a 501(c)(6) and as such, is described as a "Business League, Chambers of Commerce, or Real Estate Board" by the IRS.

For the year ending 06/2022, Alaska Travel Industry Association Incorporated generated $8.5m in total revenue. This organization has experienced exceptional growth, as over the past 7 years, it has increased revenue by an average of 30.3% each year . All expenses for the organization totaled $9.1m during the year ending 06/2022. While expenses have increased by 30.6% per year over the past 7 years. They've been increasing with an increasing level of total revenue. You can explore the organizations financials more deeply in the financial statements section below.

Mission & Program ActivityExcerpts From the 990 Filing

TAX YEAR

2022

Describe the Organization's Mission:

Part 3 - Line 1

FOSTER AND PROMOTE TRAVEL TO AND WITHIN ALASKA. ATIA IS A TRADE ASSOCIATION WHOSE OBJECTIVE IS TO ENHANCE AND STIMULATE THE BUSINESS CLIMATE IN THE VISITOR INDUSTRY IN THE STATE OF ALASKA.

Describe the Organization's Program Activity:

Part 3 - Line 4a

ALASKA MARKETING PROGRAM THE MARKETING PROGRAM ACCOUNTS FOR THE GRANT THE ASSOCIATION HAS WITH THE STATE OF ALASKA AND CARES/ARPA FUNDING. THE REVENUE IS PRIMARILY GENERATED THROUGH THE SALE OF ADVERTISING IN THE VACATION PLANNER, TOURISM PUBLICATION, THE RENTAL OF MAILING LISTS AND OTHER CONSUMER MARKETING PROGRAMS.


MEMBERSHIP AND ASSOCIATION PROGRAM ACCOUNTS FOR ALL OTHER RESOURCES AND OPERATIONS, WHICH ARE NOT ACCOUNTED FOR IN ANY OF THE ABOVE PROGRAMS.


CARES PROGRAM ACCOUNTS FOR RESOURCES USED TO RESPOND TO THE PUBLIC HEALTH EMERGENCY DECLARED BY THE GOVERNOR.


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Board, Officers & Key Employees

Name (title)Compensation
Sarah Leonard
CEO
$103,038
Bill Pedlar
Board Chair
$0
Scott Habberstad
Board Chair
$0
Holly Johnson
Vice Chair
$0
Craig Jennison
Secretary
$0
Emily Edenshaw
Secretary
$0

Outside Vendors & Contractors

Vendor Name (Service)Compensation
Spawn Ideas
Mktg/advertising
$6,051,841
Thompson & Co
Public/media Relatio
$1,059,112
Miles Partnership Llp
Web-based Marketing
$411,345
Dawley & Associates
Website Maintenace
$120,776
View All Vendors

Financial Statements

Statement of Revenue
Federated campaigns$0
Membership dues$0
Fundraising events$0
Related organizations$0
Government grants $6,820,191
All other contributions, gifts, grants, and similar amounts not included above$21,525
Noncash contributions included in lines 1a–1f $0
Total Revenue from Contributions, Gifts, Grants & Similar$6,841,716
Total Program Service Revenue$1,609,035
Investment income $820
Tax Exempt Bond Proceeds $0
Royalties $0
Net Rental Income $21,373
Net Gain/Loss on Asset Sales $0
Net Income from Fundraising Events $0
Net Income from Gaming Activities $0
Net Income from Sales of Inventory $0
Miscellaneous Revenue$0
Total Revenue $8,524,735

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