Giving Company
- Assets
- $1.4m
- Revenue
- $5.1m
- Investments
- $0.0
- Employees
- 26
- Location
- Alpharetta, GA
- Founding
- 04/2017
- Data as of
- 12/2022
- EIN
- 81-3897257
Organization Overview
Giving Company is located in Alpharetta, GA. The organization was established in 2017. According to its NTEE Classification (X80) the organization is classified as: Religious Media & Communications, under the broad grouping of Religion-Related and related organizations. As of 12/2022, Giving Company employed 26 individuals. This organization is an independent organization and not affiliated with a larger national or regional group of organizations. Giving Company is a 501(c)(3) and as such, is described as a "Charitable or Religous organization or a private foundation" by the IRS.
For the year ending 12/2022, Giving Company generated $5.1m in total revenue. This represents a relatively dramatic decline in revenue. Over the past 5 years, the organization has seen revenues fall by an average of (6.8%) each year. All expenses for the organization totaled $5.1m during the year ending 12/2022. As we would expect to see with falling revenues, expenses have declined by (6.0%) per year over the past 5 years. You can explore the organizations financials more deeply in the financial statements section below.
Form
990
Mission & Program ActivityExcerpts From the 990 Filing
TAX YEAR
2022
Describe the Organization's Mission:
Part 3 - Line 1
CONNECTING PEOPLE DAILY TO GOD TO MAKE A GLOBAL DIFFERENCE.
Describe the Organization's Program Activity:
Part 3 - Line 4a
2022 MARKED ANOTHER YEAR OF GROWTH AND MINISTRY EXPANSION AT GIVING COMPANY. 437,870 EMAILS WERE ADDED TO OUR DATABASE, BRINGING US TO A TOTAL OF 1,423, 430 MARKETING CONTACTS. THIS WAS COUPLED WITH THE ADDITION OF 72,984 NEW ACCOUNTS ON IDISCIPLE AND 26,209 NEW ACCOUNTS ON CHRISTIAN CINEMA. TOTAL USER ACCOUNTS AT THE END OF THE YEAR ACROSS THE 2 PLATFORMS REACHED 1,721,348. THE ADVERTISING BUSINESS EXPERIENCED SOLID GROWTH ADDED BY OUR OFFICIAL ENTRY INTO PROMOTING FAITH AND FAMILY FILMS THROUGH EMAIL AND SOCIAL MEDIA. WE ALSO HAD A VERY SUCCESSFUL CHRISTMAS BACKPACK FOR KIDS CAMPAIGN WITH VOICE OF THE MARTYRS. OUR PUBLISHING OPERATIONS RELEASED 6 NEW TITLES IN 2022, WITH 4 OF THESE BEING #1 NEW RELEASES ON AMAZON. THE OTHER 2 RELEASES MARKED OUR FIRST EFFORTS IN USING KINDLE DIRECT PUBLISHING (KDP) FOR EBOOKS. TOTAL GIVING SINCE INCEPTION EXCEEDED $444,000 TO WORLD VISION FOR THE PROVISION OF CLEAN WATER TO MARGINALIZED COMMUNITIES IN SUB-SAHARAN AFRICA AND TO CRISIS AID INTERNATIONAL TO HELP RESCUE AND RESTORE TRAFFICKED GIRLS IN EAST AFRICA.
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Board, Officers & Key Employees
| Name (title) | Role | Hours | Compensation |
|---|---|---|---|
David Henriksen CEO | OfficerTrustee | 40 | $248,775 |
Lawrence Powell Board Member | Trustee | 3 | $0 |
Richard Jackson Board Member | Trustee | 1 | $0 |
Mike Kendrick Board Member | Trustee | 1 | $0 |
Trent Dunham Board Member | Trustee | 1 | $0 |
Brad Mauldin Chief Business Development | Officer | 40 | $195,884 |
Outside Vendors & Contractors
| Vendor Name (Service) | Service Year | Compensation |
|---|---|---|
Cdn Software Solutions Pvt Ltd It Consulting | 12/30/21 | $160,400 |
Sylvan Advisory & Consulting Llc It Consulting | 12/30/21 | $156,434 |
Financial Statements
| Statement of Revenue | |
|---|---|
| Federated campaigns | $0 |
| Membership dues | $0 |
| Fundraising events | $0 |
| Related organizations | $0 |
| Government grants | $0 |
| All other contributions, gifts, grants, and similar amounts not included above | $1,865,001 |
| Noncash contributions included in lines 1a–1f | $0 |
| Total Revenue from Contributions, Gifts, Grants & Similar | $1,865,001 |
| Total Program Service Revenue | $3,236,984 |
| Investment income | $0 |
| Tax Exempt Bond Proceeds | $0 |
| Royalties | $0 |
| Net Rental Income | $0 |
| Net Gain/Loss on Asset Sales | $0 |
| Net Income from Fundraising Events | $0 |
| Net Income from Gaming Activities | $0 |
| Net Income from Sales of Inventory | $0 |
| Miscellaneous Revenue | $0 |
| Total Revenue | $5,101,985 |
| Statement of Expenses | |
|---|---|
| Grants and other assistance to domestic organizations and domestic governments. | $0 |
| Grants and other assistance to domestic individuals. | $0 |
| Grants and other assistance to Foreign Orgs/Individuals | $0 |
| Benefits paid to or for members | $0 |
| Compensation of current officers, directors, key employees. | $498,814 |
| Compensation of current officers, directors, key employees. | $374,111 |
| Compensation to disqualified persons | $101,594 |
| Other salaries and wages | $1,293,032 |
| Pension plan accruals and contributions | $58,570 |
| Other employee benefits | $130,635 |
| Payroll taxes | $138,540 |
| Fees for services: Management | $0 |
| Fees for services: Legal | $10,667 |
| Fees for services: Accounting | $0 |
| Fees for services: Lobbying | $0 |
| Fees for services: Fundraising | $0 |
| Fees for services: Investment Management | $13,049 |
| Fees for services: Other | $1,014,974 |
| Advertising and promotion | $298,072 |
| Office expenses | $7,571 |
| Information technology | $524,891 |
| Royalties | $138,433 |
| Occupancy | $8,369 |
| Travel | $95,000 |
| Payments of travel or entertainment expenses for any federal, state, or local public officials | $0 |
| Conferences, conventions, and meetings | $0 |
| Interest | $0 |
| Payments to affiliates | $0 |
| Depreciation, depletion, and amortization | $14,093 |
| Insurance | $24,512 |
| All other expenses | $28,608 |
| Total functional expenses | $5,079,558 |
| Balance Sheet | |
|---|---|
| Cash—non-interest-bearing | -$1,313 |
| Savings and temporary cash investments | $0 |
| Pledges and grants receivable | $0 |
| Accounts receivable, net | $440,682 |
| Loans from Officers, Directors, or Controlling Persons | $0 |
| Loans from Disqualified Persons | $0 |
| Notes and loans receivable | $0 |
| Inventories for sale or use | $468,154 |
| Prepaid expenses and deferred charges | $110,183 |
| Net Land, buildings, and equipment | $13,424 |
| Investments—publicly traded securities | $0 |
| Investments—other securities | $0 |
| Investments—program-related | $0 |
| Intangible assets | $352,148 |
| Other assets | $0 |
| Total assets | $1,383,278 |
| Accounts payable and accrued expenses | $435,308 |
| Grants payable | $0 |
| Deferred revenue | $3,500 |
| Tax-exempt bond liabilities | $0 |
| Escrow or custodial account liability | $0 |
| Loans and other payables to any current Officer, Director, or Controlling Person | $0 |
| Secured mortgages and notes payable | $0 |
| Unsecured mortgages and notes payable | $0 |
| Other liabilities | $0 |
| Total liabilities | $438,808 |
| Net assets without donor restrictions | $944,470 |
| Net assets with donor restrictions | $0 |
| Capital stock or trust principal, or current funds | $0 |
| Paid-in or capital surplus, or land, building, or equipment fund | $0 |
| Retained earnings, endowment, accumulated income, or other funds | $0 |
| Total liabilities and net assets/fund balances | $1,383,278 |