Deep South Today
- Assets
- $6.7m
- Revenue
- $4.7m
- Investments
- $0.0
- Employees
- 49
- Location
- Ridgeland, MS
- Founding
- 03/2015
- Data as of
- 12/2022
- EIN
- 47-2158741
Organization Overview
Deep South Today, operating under the name Mississippi Today, is located in Ridgeland, MS. The organization was established in 2015. According to its NTEE Classification (A30) the organization is classified as: Media & Communications, under the broad grouping of Arts, Culture & Humanities and related organizations. As of 12/2023, Mississippi Today employed 49 individuals. This organization is an independent organization and not affiliated with a larger national or regional group of organizations. Mississippi Today is a 501(c)(3) and as such, is described as a "Charitable or Religous organization or a private foundation" by the IRS.
For the year ending 12/2022, Mississippi Today generated $4.7m in total revenue. This represents relatively stable growth, over the past 8 years the organization has increased revenue by an average of 6.5% each year. All expenses for the organization totaled $3.6m during the year ending 12/2022. You can explore the organizations financials more deeply in the financial statements section below.
Form
990
Mission & Program ActivityExcerpts From the 990 Filing
TAX YEAR
2022
Describe the Organization's Mission:
Part 3 - Line 1
TO PROVIDE ESSENTIAL LOCAL JOURNALISM TO COMMUNITIES IN LOUISIANA AND MISSISSIPPI.
Describe the Organization's Program Activity:
Part 3 - Line 4a
MISSISSIPPI TODAY WAS AWARDED THE 2023 PULITZER PRIZE FOR LOCAL REPORTING. IT IS THE STATE'S FLAGSHIP NONPROFIT, NONPARTISAN NEWSROOM, OFFERING IN-DEPTH INVESTIGATIVE AND ENTERPRISE REPORTING FROM ALL CORNERS OF THE STATE. THERE IS NO COST TO READ ITS REPORTING, LISTEN TO ITS PODCASTS, OR ACCESS ITS DATA SETS. THE JOURNALISM PRODUCED BY MISSISSIPPI TODAY INCREASES ACCOUNTABILITY AMONG ELECTED OFFICIALS, GOVERNMENT AGENCIES AND COMMUNITY LEADERS. ITS REPORTING IN THE AREAS OF COMMUNITY HEALTH, POLITICS, EDUCATION, CRIMINAL JUSTICE, WORKFORCE, AND POVERTY HAS BEEN ESPECIALLY IMPACTFUL, PROVIDING INSIGHT AND EXPLANATION OF SYSTEMIC ISSUES AND CORRUPTION THAT HAVE LONG GONE UNREPORTED.
VERITE NEWS PRODUCES IN-DEPTH JOURNALISM THAT SERVES THE REGION IN AND AROUND NEW ORLEANS, WHILE ALSO EDUCATING, DEVELOPING, AND MENTORING A NEW GENERATION OF MINORITY JOURNALISTS. SERVING AS THE VOICE OF THE DISENFRANCHISED, VERITE NEWS AT NO COST PROVIDES ITS READERS WITH THE INFORMATION THEY NEED TO DRIVE ECONOMIC, SOCIAL AND POLITICAL CHANGE IN THEIR COMMUNITIES AND BEYOND. WITH AN EDITORIAL FOCUS ON THE CIVIC AND CULTURAL COMMUNITIES IN NEW ORLEANS, VERITE NEWS HAS REPORTED ON CRITICAL ISSUES RELATED TO FAIR HOUSING, DISCRIMINATORY POLICING AND THE CITY'S HISTORIC ROOTS IN RESISTANCE.
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Board, Officers & Key Employees
| Name (title) | Role | Hours | Compensation |
|---|---|---|---|
Ivy Barney Director | Trustee | 1 | $0 |
Todd Mcdonald Director | Trustee | 1 | $0 |
Tom Pittman Director | Trustee | 1 | $0 |
Bill Bynum Director | Trustee | 1 | $0 |
Andrew Lack Executive Chair | OfficerTrustee | 1 | $0 |
Dr Ivy Taylor Secretary | OfficerTrustee | 1 | $0 |
Financial Statements
| Statement of Revenue | |
|---|---|
| Federated campaigns | $0 |
| Membership dues | $0 |
| Fundraising events | $0 |
| Related organizations | $0 |
| Government grants | $0 |
| All other contributions, gifts, grants, and similar amounts not included above | $4,528,659 |
| Noncash contributions included in lines 1a–1f | $4,050 |
| Total Revenue from Contributions, Gifts, Grants & Similar | $4,528,659 |
| Total Program Service Revenue | $68,701 |
| Investment income | $33,915 |
| Tax Exempt Bond Proceeds | $0 |
| Royalties | $0 |
| Net Rental Income | $0 |
| Net Gain/Loss on Asset Sales | $0 |
| Net Income from Fundraising Events | $0 |
| Net Income from Gaming Activities | $0 |
| Net Income from Sales of Inventory | $0 |
| Miscellaneous Revenue | $0 |
| Total Revenue | $4,722,248 |
| Statement of Expenses | |
|---|---|
| Grants and other assistance to domestic organizations and domestic governments. | $0 |
| Grants and other assistance to domestic individuals. | $0 |
| Grants and other assistance to Foreign Orgs/Individuals | $0 |
| Benefits paid to or for members | $0 |
| Compensation of current officers, directors, key employees. | $503,927 |
| Compensation of current officers, directors, key employees. | $89,348 |
| Compensation to disqualified persons | $0 |
| Other salaries and wages | $1,500,335 |
| Pension plan accruals and contributions | $49,115 |
| Other employee benefits | $207,747 |
| Payroll taxes | $160,218 |
| Fees for services: Management | $0 |
| Fees for services: Legal | $18,153 |
| Fees for services: Accounting | $11,800 |
| Fees for services: Lobbying | $0 |
| Fees for services: Fundraising | $0 |
| Fees for services: Investment Management | $0 |
| Fees for services: Other | $343,588 |
| Advertising and promotion | $195,196 |
| Office expenses | $24,574 |
| Information technology | $282,734 |
| Royalties | $0 |
| Occupancy | $110,780 |
| Travel | $42,198 |
| Payments of travel or entertainment expenses for any federal, state, or local public officials | $0 |
| Conferences, conventions, and meetings | $42,540 |
| Interest | $0 |
| Payments to affiliates | $0 |
| Depreciation, depletion, and amortization | $27,433 |
| Insurance | $20,916 |
| All other expenses | $0 |
| Total functional expenses | $3,579,836 |
| Balance Sheet | |
|---|---|
| Cash—non-interest-bearing | $4,709,317 |
| Savings and temporary cash investments | $0 |
| Pledges and grants receivable | $1,703,425 |
| Accounts receivable, net | $9,850 |
| Loans from Officers, Directors, or Controlling Persons | $0 |
| Loans from Disqualified Persons | $0 |
| Notes and loans receivable | $0 |
| Inventories for sale or use | $0 |
| Prepaid expenses and deferred charges | $39,677 |
| Net Land, buildings, and equipment | $99,468 |
| Investments—publicly traded securities | $0 |
| Investments—other securities | $0 |
| Investments—program-related | $0 |
| Intangible assets | $0 |
| Other assets | $170,646 |
| Total assets | $6,732,383 |
| Accounts payable and accrued expenses | $331,923 |
| Grants payable | $0 |
| Deferred revenue | $0 |
| Tax-exempt bond liabilities | $0 |
| Escrow or custodial account liability | $0 |
| Loans and other payables to any current Officer, Director, or Controlling Person | $0 |
| Secured mortgages and notes payable | $67,375 |
| Unsecured mortgages and notes payable | $0 |
| Other liabilities | $0 |
| Total liabilities | $399,298 |
| Net assets without donor restrictions | $1,886,836 |
| Net assets with donor restrictions | $4,446,249 |
| Capital stock or trust principal, or current funds | $0 |
| Paid-in or capital surplus, or land, building, or equipment fund | $0 |
| Retained earnings, endowment, accumulated income, or other funds | $0 |
| Total liabilities and net assets/fund balances | $6,732,383 |