Fairtrade America United Inc

Organization Overview

Fairtrade America United Inc, operating under the name Fairtrade America, is located in Washington, DC. The organization was established in 2014. According to its NTEE Classification (Q32) the organization is classified as: International Economic Development, under the broad grouping of International, Foreign Affairs & National Security and related organizations. As of 12/2021, Fairtrade America employed 16 individuals. This organization is an independent organization and not affiliated with a larger national or regional group of organizations. Fairtrade America is a 501(c)(3) and as such, is described as a "Charitable or Religous organization or a private foundation" by the IRS.

For the year ending 12/2021, Fairtrade America generated $4.1m in total revenue. This represents relatively stable growth, over the past 7 years the organization has increased revenue by an average of 7.7% each year. All expenses for the organization totaled $4.4m during the year ending 12/2021. While expenses have increased by 11.8% per year over the past 7 years. They've been increasing with an increasing level of total revenue. You can explore the organizations financials more deeply in the financial statements section below.

Mission & Program ActivityExcerpts From the 990PF Filing

TAX YEAR

2021

Describe the Organization's Program Activity:

Part 3 - Line 4a

MARKET DEVELOPMENT: THE FAIRTRADE LABEL IS THE WORLD'S MOST TRUSTED AND RECOGNIZED ETHICAL LABEL, SIGNALING TO CONSUMERS AND BUSINESSES THAT PRODUCTS HAVE BEEN PRODUCED UNDER FAIR AND SUSTAINABLE CONDITIONS. FAIRTRADE AMERICA EMPLOYS BUSINESS OUTREACH AND NGO PARTNERSHIPS TO CREATE AN ENABLING ENVIRONMENT FOR FAIRTRADE AS PART OF AN OVERALL SUSTAINABLE PATTERN OF PRODUCTION AND CONSUMPTION THAT BENEFITS FARMERS, WORKERS, BUSINESSES, CONSUMERS, AND THE PLANET. FAIRTRADE AMERICA FOCUSES ON FIVE MAJOR CATEGORIES, INCLUDING COFFEE, COCOA, SUGAR AND FRESH PRODUCE, WHICH REPRESENT THE MAJORITY OF FAIRTRADE CERTIFIED PRODUCERS GLOBALLY. FAIRTRADE INTERNATIONAL STANDARDS COVER MORE THAN 300 RAW PRODUCTS.


EDUCATION & AWARENESS: FAIRTRADE AMERICA USES A WIDE VARIETY OF IN-PERSON AND DIGITAL ENGAGEMENT APPROACHES TO REACH APPROXIMATELY 40 MILLION "FAIRTRADE FRIENDLY AND 98 MILLION "HEALTHY SHOPPERS" CONSUMERS IN THE US MARKET (AS SEGMENTED BY OUR BIENNIAL GLOBESCAN RESEARCH IN 2019). DIGITAL ENGAGEMENT INCLUDES BLOG POSTS, FACEBOOK, INSTAGRAM, AND PINTEREST POSTINGS, COMPLEMENTED BY IN-PERSON EVENTS IN COLLABORATION WITH PARTNERS AND GRASSROOTS GROUPS. FAIRTRADE ALSO INCREASED ITS VOICE AND REACH BY RAISING AWARENESS IN THE MEDIA.


LICENSEE DEVELOPMENT/SUPPORT & PRODUCER SUPPORT: IN 2020, FAIRTRADE AMERICA STREAMLINED THE SUPPORT OF LICENSEES THROUGH BETTER ONBOARDING AND DEVELOPMENT OF MATERIALS. PARTNERSHIPS WITH LICENSEES RAISED THE VOICE OF FAIRTRADE TO THEIR SUPPORTERS AND MADE FAIRTRADE SUPPORTERS MORE AWARE OF THE AVAILABLE LABELED BRANDS. FAIRTRADE AMERICA ALSO INCREASED ITS SUPPORT FOR CLIENTS BY SPLITTING ONE POSITION INTO TWO, INCREASING ITS EFFECTIVENESS IN PROMOTING THE FAIRTRADE CAUSE.FAIRTRADE AMERICA WORKS DIRECTLY WITH LICENSEES TO CONNECT THEM TO CONSUMER CAMPAIGNS, ADVOCACY AND MARKETING OPPORTUNITIES TO BETTER TELL THEIR FAIRTRADE IMPACT STORY, THROUGH DIGITAL AND IN-PERSON SUPPORTER ENGAGEMENT THROUGHOUT THE YEAR. WE HAVE DEVELOPED MARKET SEGMENTATION TO BETTER UNDERSTAND CONSUMERS AND SHARED THIS INFORMATION WITH OUR CLIENTS.


OTHER PROGRAM SERVICES (GOVERNANCE): IN 2020, FAIRTRADE AMERICA'S MULTI-STAKEHOLDER BOARD OF DIRECTORS CONTINUED TO PLAY A PIVOTAL ROLE IN SUPPORTING FAIRTRADE AMERICA'S GROWTH IN THE UNITED STATES MARKET. SPECIFICALLY, BOARD MEMBERS, WHO ARE VOLUNTEERS, ADVISED FAIRTRADE AMERICA ABOUT ITS GROWTH AND DEVELOPMENT, LIAISING WITH KEY STAKEHOLDERS AND PARTNERS.


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Outside Vendors & Contractors

Vendor Name (Service)Compensation
Hive Minded Consulting
$75,300
Brittany's Hr Consulting
$70,525
Han Group Llc
$127,235
Schroeder Haus Llc
$357,999
Stephanie Westhelle
$62,000
View All Vendors

Financial Statements

Statement of Revenue
Contributions, Gifts, Grants & Similar $300
Interest on Savings $91
Dividends & Interest $0
Net Rental Income$0
Net Gain on Sale of Assets $0
Capital Gain Net Income $0
Net ST Capital Gain $0
Income Modifications $0
Profit on Inventory Sales $0
Other Income $4,145,700
Total Revenue $4,146,091

Grants Awarded

Over the last fiscal year, Fairtrade America United Inc has awarded $102,178 in support to 4 organizations.

Grant RecipientAmount

FAIRTRADE INTERNATIONAL

PURPOSE: DONATION

$100,000

THE SENTENCING PROJECT

Org PageRecipient Profile

Washington, DC

PURPOSE: DONATION

$818

SOUTHERN POVERTY LAW CENTER

Org PageRecipient Profile

Montgomery, AL

PURPOSE: DONATION

$800

GLOBAL GIVING

PURPOSE: DONATION

$560
View Grant Profile

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