Downtown Association Of Santa Cruz
- Assets
- $298.2k
- Revenue
- $587.6k
- Investments
- $0.0
- Employees
- 5
- Location
- Santa Cruz, CA
- Founding
- 07/1986
- Data as of
- 06/2022
- EIN
- 23-7259997
Organization Overview
Downtown Association Of Santa Cruz is located in Santa Cruz, CA. The organization was established in 1986. According to its NTEE Classification (S03) the organization is classified as: Professional Societies & Associations, under the broad grouping of Community Improvement & Capacity Building and related organizations. As of 06/2022, Downtown Association Of Santa Cruz employed 5 individuals. This organization is an independent organization and not affiliated with a larger national or regional group of organizations. Downtown Association Of Santa Cruz is a 501(c)(6) and as such, is described as a "Business League, Chambers of Commerce, or Real Estate Board" by the IRS.
For the year ending 06/2022, Downtown Association Of Santa Cruz generated $587.6k in total revenue. This organization has experienced exceptional growth, as over the past 7 years, it has increased revenue by an average of 11.4% each year . All expenses for the organization totaled $511.8k during the year ending 06/2022. While expenses have increased by 7.8% per year over the past 7 years. They've been increasing with an increasing level of total revenue. You can explore the organizations financials more deeply in the financial statements section below.
Form
990
Mission & Program ActivityExcerpts From the 990 Filing
TAX YEAR
2022
Describe the Organization's Mission:
Part 3 - Line 1
TO PROVIDE LEADERSHIP IN ORDER TO CREATE, PROMOTE, AND DEVELOP DOWNTOWN AS A VIBRANT AND SUCCESSFUL BUSINESS, ENTERTAINMENT, RESIDENTIAL, AND COMMUNITY CENTER.
Describe the Organization's Program Activity:
Part 3 - Line 4a
MARKETING TO PROMOTE A POSITIVE IDENTITY FOR THE AREA THROUGH ADVERTISING AND PUBLIC RELATIONS PROGRAMS - INCLUDING HOLIDAY STREET LIGHTING. PROMOTIONAL CAMPAIGN AND FAIRS - THE ORGANIZATION PRODUCED A COLOR CATALOG, EDITORIAL CALENDAR OF EVENTS AND DISPLAY ADVERTISING VEHICLE TO ACCOMPANY HOLIDAY EVENTS, AND COORDINATE FAIRS. PROMOTE TOURIST INDUSTRY TO ENCOURAGE VISITORS TO SANTA CRUZ AND PROVIDE VISITOR INFORMATION SERVICES. PROVIDE CLEAN AND SAFE SERVICES THROUGH OUR DOWNTOWN AMBASSADOR PROGRAM TO BETTER SUPPORT DOWNTOWN BUSINESS AND VISITORS.
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Board, Officers & Key Employees
| Name (title) | Role | Hours | Compensation |
|---|---|---|---|
Jorian Wilkins Executive Di | Officer | 40 | $80,923 |
Kamala Allison President | OfficerTrustee | 1 | $0 |
David Apgar Secretary | OfficerTrustee | 1 | $0 |
Jennalee Dahlen Committee Ch | Trustee | 1 | $0 |
Zachary Davis Vice Preside | OfficerTrustee | 1 | $0 |
Katie Fairbairn Director | Trustee | 1 | $0 |
Financial Statements
| Statement of Revenue | |
|---|---|
| Federated campaigns | $0 |
| Membership dues | $0 |
| Fundraising events | $0 |
| Related organizations | $0 |
| Government grants | $82,480 |
| All other contributions, gifts, grants, and similar amounts not included above | $0 |
| Noncash contributions included in lines 1a–1f | $0 |
| Total Revenue from Contributions, Gifts, Grants & Similar | $82,480 |
| Total Program Service Revenue | $488,741 |
| Investment income | $220 |
| Tax Exempt Bond Proceeds | $0 |
| Royalties | $0 |
| Net Rental Income | $0 |
| Net Gain/Loss on Asset Sales | $0 |
| Net Income from Fundraising Events | $16,133 |
| Net Income from Gaming Activities | $0 |
| Net Income from Sales of Inventory | $0 |
| Miscellaneous Revenue | $0 |
| Total Revenue | $587,574 |
| Statement of Expenses | |
|---|---|
| Grants and other assistance to domestic organizations and domestic governments. | $0 |
| Grants and other assistance to domestic individuals. | $0 |
| Grants and other assistance to Foreign Orgs/Individuals | $0 |
| Benefits paid to or for members | $0 |
| Compensation of current officers, directors, key employees. | $80,923 |
| Compensation of current officers, directors, key employees. | $20,231 |
| Compensation to disqualified persons | $0 |
| Other salaries and wages | $78,970 |
| Pension plan accruals and contributions | $0 |
| Other employee benefits | $0 |
| Payroll taxes | $13,018 |
| Fees for services: Management | $0 |
| Fees for services: Legal | $0 |
| Fees for services: Accounting | $9,288 |
| Fees for services: Lobbying | $0 |
| Fees for services: Fundraising | $0 |
| Fees for services: Investment Management | $0 |
| Fees for services: Other | $260,342 |
| Advertising and promotion | $36,784 |
| Office expenses | $5,763 |
| Information technology | $2,676 |
| Royalties | $0 |
| Occupancy | $9,000 |
| Travel | $315 |
| Payments of travel or entertainment expenses for any federal, state, or local public officials | $0 |
| Conferences, conventions, and meetings | $3,220 |
| Interest | $2,568 |
| Payments to affiliates | $0 |
| Depreciation, depletion, and amortization | $2,217 |
| Insurance | $2,213 |
| All other expenses | $0 |
| Total functional expenses | $511,826 |
| Balance Sheet | |
|---|---|
| Cash—non-interest-bearing | $281,412 |
| Savings and temporary cash investments | $0 |
| Pledges and grants receivable | $0 |
| Accounts receivable, net | $11,695 |
| Loans from Officers, Directors, or Controlling Persons | $0 |
| Loans from Disqualified Persons | $0 |
| Notes and loans receivable | $0 |
| Inventories for sale or use | $1,517 |
| Prepaid expenses and deferred charges | $0 |
| Net Land, buildings, and equipment | $817 |
| Investments—publicly traded securities | $0 |
| Investments—other securities | $0 |
| Investments—program-related | $0 |
| Intangible assets | $0 |
| Other assets | $2,740 |
| Total assets | $298,181 |
| Accounts payable and accrued expenses | $28,719 |
| Grants payable | $0 |
| Deferred revenue | $0 |
| Tax-exempt bond liabilities | $0 |
| Escrow or custodial account liability | $0 |
| Loans and other payables to any current Officer, Director, or Controlling Person | $0 |
| Secured mortgages and notes payable | $0 |
| Unsecured mortgages and notes payable | $49,900 |
| Other liabilities | $100,100 |
| Total liabilities | $178,719 |
| Net assets without donor restrictions | $119,462 |
| Net assets with donor restrictions | $0 |
| Capital stock or trust principal, or current funds | $0 |
| Paid-in or capital surplus, or land, building, or equipment fund | $0 |
| Retained earnings, endowment, accumulated income, or other funds | $0 |
| Total liabilities and net assets/fund balances | $298,181 |