Friends Of The Riverwalk Inc
- Assets
- $1.0m
- Revenue
- $446.5k
- Investments
- $0.0
- Employees
- 1
- Location
- Tampa, FL
- Founding
- 01/2006
- Data as of
- 09/2022
- EIN
- 20-3146250
Organization Overview
Friends Of The Riverwalk Inc is located in Tampa, FL. The organization was established in 2006. According to its NTEE Classification (N11) the organization is classified as: Single Organization Support, under the broad grouping of Recreation & Sports and related organizations. This organization is an independent organization and not affiliated with a larger national or regional group of organizations. Friends Of The Riverwalk Inc is a 501(c)(3) and as such, is described as a "Charitable or Religous organization or a private foundation" by the IRS.
For the year ending 09/2022, Friends Of The Riverwalk Inc generated $446.5k in total revenue. This organization has experienced exceptional growth, as over the past 7 years, it has increased revenue by an average of 12.9% each year . All expenses for the organization totaled $372.0k during the year ending 09/2022. While expenses have increased by 15.4% per year over the past 7 years. They've been increasing with an increasing level of total revenue. You can explore the organizations financials more deeply in the financial statements section below.
Form
990
Mission & Program ActivityExcerpts From the 990 Filing
TAX YEAR
2022
Describe the Organization's Mission:
Part 3 - Line 1
FRIENDS OF THE RIVERWALK IS A NONPROFIT ORGANIZATION WORKING IN PARTNERSHIP WITH THE CITY OF TAMPA TO DEVELOP, ACTIVATE AND PROMOTE TAMPA'S DOWNTOWN WATERFRONT.
Describe the Organization's Program Activity:
Part 3 - Line 4a
PROMOTING THE RIVERWALK - FRIENDS OF THE RIVERWALK CONTINUED ITS SUCCESSFUL CORPORATE BANNER PROGRAM IN 2022 WHERE LOCAL BUSINESSES PROMOTED THEIR ORGANIZATIONS AND SPECIAL EVENTS ON CUSTOMIZED BANNERS ALONG THE RIVERWALK. FOOT TRAFFIC ALONG THE RIVERWALK WELL EXCEEDS 100,000 VISITORS EACH MONTH AND CONTINUES TO INCREASE. BANNERS ARE DISPLAYED ALONG THE RIVERWALK YEAR-ROUND AS AN EFFORT TO ENHANCE THE BRAND OF THE TAMPA RIVERWALK, AS WELL AS TO PROMOTE LOCAL BUSINESSES. THERE ARE 110 LIGHT POLES ALONG THE TAMPA RIVERWALK WITH 202 AVAILABLE BANNER SPACES. 45 ORGANIZATIONS ADVERTISED ON RIVERWALK BANNER SPACE DURING 2022.THE FRIENDS OF THE RIVERWALK SPECIALTY CUP PROGRAM ALLOWED INDIVIDUALS TO EXIT A LICENSED PREMISE WITHIN THE RIVERWALK SPECIALTY CENTER AND POSSESS AND CONSUME ALCOHOLIC BEVERAGES ANYWHERE WITHIN THE CONFINES OF THE RIVERWALK OPEN CONTAINER AREA BETWEEN THE HOURS OF 11 AM AND 1 AM. FRIENDS OF THE RIVERWALK HANDLED THE ORDERING AND DELIVERY OF CITY-APPROVED SPECIALTY CUPS TO VENDORS WITHIN THE SPECIALTY ZONE. FRIENDS OF THE RIVERWALK ALSO CONTINUED ITS POPULAR PAVING THE WAY PROGRAM IN 2022. THE PAVING THE WAY PROGRAM RAISED FUNDS FOR THE ORGANIZATION WHILE ADDING TO THE IDENTITY AND SENSE OF PLACE ON THE RIVERWALK, ALLOWING RESIDENTS AND VISITORS TO COMMEMORATE SPECIAL OCCASIONS, HONOR LOVED ONES AND SHARE THEIR LOVE OF TAMPA ON A PERSONALIZED 12"X12" GRANITE PAVER. IN 2022, 381 PERSONALIZED PAVERS WERE ENGRAVED ON THE TAMPA RIVERWALK.
ACTIVATION OF THE RIVERWALK - FRIENDS OF THE RIVERWALK WAS PROUD TO HOST SEVERAL FREE, FAMILY-FRIENDLY, COMMUNITY EVENTS ALONG THE RIVERWALK IN 2022 INCLUDING TAMPA RIVERFEST, THE JULY 4TH BOAT PARADE & BLESSING OF THE FLEET, RIVERWALK TRICK OR TREAT, THE HOLIDAY HARBOUR TREE LIGHTING, THE HOLIDAY SPECTACULAR AND THE HOLIDAY LIGHTED BOAT PARADE. NOT ONLY DO WE ACTIVATE ON LAND IN THE PARKS BUT WE ALSO BRING THE WATERWAYS TO LIFE AS WELL WITH OUR FESTIVE BOAT PARADES. OUR EVENTS ACTIVATE THE ENTIRE 2.6 MILES OF RIVERWALK THROUGHOUT THE YEAR. TOTAL ATTENDANCE FOR OUR EVENTS EXCEEDS 75,000 PEOPLE PER YEAR POSITIVELY IMPACTING THE LOCAL ECONOMY. OVER 100 LOCAL BUSINESSES SUPPORTED FRIENDS OF THE RIVERWALK EVENTS IN 2022 AS SPONSORS OR VENDORS. PARTNERING WITH OTHER NONPROFIT ORGANIZATIONS ON RIVERWALK EVENTS IS CRITICAL FOR ACTIVATION. IN ADDITION TO HOSTING EVENTS, FRIENDS OF THE RIVERWALK TAKES RESPONSIBILITY FOR KEEPING OUR RIVERWALK AND WATERWAYS CLEAN AND SAFE AND HOSTS RIVERWALK CLEAN-UPS BI-MONTHLY COLLECTING 180 BAGS AND 868 POUNDS OF TRASH IN 2022.
MARKETING THE RIVERWALK - FRIENDS OF THE RIVERWALK PRODUCES THE #1 ATTRACTION PUBLICATION PULLED IN RACKS THROUGHOUT THE TAMPA BAY AREA. THE TAMPA ATTRACTION & RIVERWALK BROCHURE PROVIDES GREAT AWARENESS OF WHAT OUR BEAUTIFUL CITY HAS TO OFFER INCLUDING LOCAL ATTRACTIONS AND ENTERTAINMENT, HOTELS, RESTAURANTS, TRANSPORTATION OPTIONS AND EXCITING COMMUNITY EVENTS. THE BROCHURE IS PRINTED TWICE A YEAR, ONCE IN THE SPRING/SUMMER AND AGAIN IN THE FALL/WINTER. OVER 150,000 OF THESE BROCHURES ARE DISTRIBUTED AROUND TAMPA, THE REGION, AND THE ENTIRE STATE. AN ELECTRONIC VERSION OF THE BROCHURE IS ALSO AVAILABLE ON OUR WEBSITE. FRIENDS OF THE RIVERWALK ALSO HOSTS THE OFFICIAL TAMPA RIVERWALK WEBSITE AND SOCIAL MEDIA PAGES INCLUDING FACEBOOK, INSTAGRAM AND TWITTER. OUR WEBSITE, WITH OVER 400K VISITORS ANNUALLY, PROVIDES UP-TO-DATE RIVERWALK AND ENVENT INFORMATION. OUR SOCIAL MEDIA PLATFORMS HAVE A TREMENDOUS REACH AND SIGNIFICANT AUDIENCE INTERACTION. OUR WEEKLY RIVERWALK ROUNDUP NEWSLETTER, DISTRIBUTED TO OVER 3,000 WITH AN OVER 50% OPEN RATE, KEEPS OUR FOLLOWERS INFORMED OF WEEKLY EVENTS ALONG THE RIVERWALK.
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Board, Officers & Key Employees
| Name (title) | Role | Hours | Compensation |
|---|---|---|---|
Marybeth Williams Executive Director | Trustee | 45 | $89,778 |
David Devaney Chairman | OfficerTrustee | 5 | $0 |
Anthony Derby Vice Chair | OfficerTrustee | 3 | $0 |
Dustin Pasteur Treasurer | OfficerTrustee | 3 | $0 |
Beth Leytham Secretary | OfficerTrustee | 3 | $0 |
Amanda Page-Zwierko Board Member | Trustee | 0.5 | $0 |
Financial Statements
| Statement of Revenue | |
|---|---|
| Federated campaigns | $0 |
| Membership dues | $98,603 |
| Fundraising events | $0 |
| Related organizations | $0 |
| Government grants | $211,015 |
| All other contributions, gifts, grants, and similar amounts not included above | $2,956 |
| Noncash contributions included in lines 1a–1f | $0 |
| Total Revenue from Contributions, Gifts, Grants & Similar | $312,574 |
| Total Program Service Revenue | $0 |
| Investment income | $828 |
| Tax Exempt Bond Proceeds | $0 |
| Royalties | $0 |
| Net Rental Income | $0 |
| Net Gain/Loss on Asset Sales | $0 |
| Net Income from Fundraising Events | $133,115 |
| Net Income from Gaming Activities | $0 |
| Net Income from Sales of Inventory | $0 |
| Miscellaneous Revenue | $0 |
| Total Revenue | $446,517 |
| Statement of Expenses | |
|---|---|
| Grants and other assistance to domestic organizations and domestic governments. | $0 |
| Grants and other assistance to domestic individuals. | $0 |
| Grants and other assistance to Foreign Orgs/Individuals | $0 |
| Benefits paid to or for members | $0 |
| Compensation of current officers, directors, key employees. | $0 |
| Compensation of current officers, directors, key employees. | $0 |
| Compensation to disqualified persons | $0 |
| Other salaries and wages | $220,392 |
| Pension plan accruals and contributions | $0 |
| Other employee benefits | $0 |
| Payroll taxes | $13,164 |
| Fees for services: Management | $0 |
| Fees for services: Legal | $2,916 |
| Fees for services: Accounting | $24,000 |
| Fees for services: Lobbying | $0 |
| Fees for services: Fundraising | $0 |
| Fees for services: Investment Management | $0 |
| Fees for services: Other | $17,500 |
| Advertising and promotion | $29,596 |
| Office expenses | $1,126 |
| Information technology | $0 |
| Royalties | $0 |
| Occupancy | $9,755 |
| Travel | $0 |
| Payments of travel or entertainment expenses for any federal, state, or local public officials | $0 |
| Conferences, conventions, and meetings | $0 |
| Interest | $0 |
| Payments to affiliates | $0 |
| Depreciation, depletion, and amortization | $40,785 |
| Insurance | $5,308 |
| All other expenses | $7,412 |
| Total functional expenses | $371,954 |
| Balance Sheet | |
|---|---|
| Cash—non-interest-bearing | $456,589 |
| Savings and temporary cash investments | $0 |
| Pledges and grants receivable | $0 |
| Accounts receivable, net | $157,903 |
| Loans from Officers, Directors, or Controlling Persons | $0 |
| Loans from Disqualified Persons | $0 |
| Notes and loans receivable | $0 |
| Inventories for sale or use | $15,114 |
| Prepaid expenses and deferred charges | $12,495 |
| Net Land, buildings, and equipment | $367,632 |
| Investments—publicly traded securities | $0 |
| Investments—other securities | $0 |
| Investments—program-related | $0 |
| Intangible assets | $0 |
| Other assets | $0 |
| Total assets | $1,009,733 |
| Accounts payable and accrued expenses | $48,112 |
| Grants payable | $0 |
| Deferred revenue | $144,126 |
| Tax-exempt bond liabilities | $0 |
| Escrow or custodial account liability | $0 |
| Loans and other payables to any current Officer, Director, or Controlling Person | $0 |
| Secured mortgages and notes payable | $0 |
| Unsecured mortgages and notes payable | $0 |
| Other liabilities | $0 |
| Total liabilities | $192,238 |
| Net assets without donor restrictions | $757,495 |
| Net assets with donor restrictions | $60,000 |
| Capital stock or trust principal, or current funds | $0 |
| Paid-in or capital surplus, or land, building, or equipment fund | $0 |
| Retained earnings, endowment, accumulated income, or other funds | $0 |
| Total liabilities and net assets/fund balances | $1,009,733 |
Grants Recieved
Over the last fiscal year, we have identified 1 grants that Friends Of The Riverwalk Inc has recieved totaling $38.
| Awarding Organization | Amount |
|---|---|
Amazonsmile Foundation Seattle, WA PURPOSE: GENERAL SUPPORT | $38 |
Peer Organizations
| Organization Name | Assets | Revenue |
|---|---|---|
World Golf Foundation Inc St Augustine, FL | $15,762,400 | $15,410,319 |
The Lpga Foundation Daytona Beach, FL | $9,352,661 | $8,926,297 |
American Junior Golf Foundation Inc Braselton, GA | $19,641,772 | $5,413,953 |
First Tee Of Atlanta Inc Atlanta, GA | $2,807,006 | $1,612,147 |
First Tee Of North Flordia Inc Saint Augustine, FL | $828,458 | $1,796,626 |
Alabama Shakespeare Festival Endowment Tr Montgomery, AL | $55,944,765 | $702,964 |
Atlanta Classic Foundation Inc Duluth, GA | $0 | $0 |
Reef Environmental Education Foundation Incorporated Key Largo, FL | $2,620,574 | $1,900,215 |
Special Olympics Florida Foundation Inc Clermont, FL | $9,976,679 | $223,527 |
Titan Club Inc Bogart, GA | $239,502 | $787,104 |
Friends Of Carrollwood Cultural Center Inc Tampa, FL | $7,203 | $802,379 |
Atlanta Memorial Park Conservancy Inc Atlanta, GA | $447,516 | $641,677 |