Arts Boston Inc

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TICKETING: SINCE 1978, ARTSBOSTON'S BOSTIX DISCOUNT TICKET PROGRAM HAS BEEN PROVIDING BOSTON RESIDENTS AND VISITORS THE OPPORTUNITY TO EXPERIENCE THE BEST OF BOSTON'S ARTS AND CULTURE AT DEEPLY DISCOUNTED PRICES. LAUNCHED IN 2009, THE ARTSBOSTON CALENDARIS THE MOST COMPREHENSIVE DIGITAL ARTS AND CULTURE COMPILATION OF PERFORMANCES, EXHIBITIONS, FESTIVALS, AND FREE EVENTS IN GREATER BOSTON.

ADVERTISING: THE AGENCY PROVIDES PLATFORMS FOR AFFORDABLE ADVERTISING THAT ARTS GROUPS AND OTHER ORGANIZATIONS CAN USE TO PROMOTE THEIR EVENTS. THIS INCLUDES SOCIAL MEDIA, CO-OPERATIVE PRINT ADVERTISING, ONLINE PLATFORMS SUCH AS THE ARTSBOSTON CALENDAR AND COMMUNITY EMAILS, AND OUTDOOR POSTER DISPLAYS AT ITS BOOTHS AT FANEUIL HALL AND COPLEY SQUARE.

CAPACITY BUILDING AND MEMBER SERVICES: HIGHLIGHTS OF MEMBER SERVICES INCLUDE:LAUNCHED IN 2016 TO ADDRESS LACK OF REPRESENTATION OF PEOPLE OF COLOR IN DECISION-MAKING ROLES, THE NETWORK OF ARTS ADMINISTRATORS OF COLOR (NAACBOSTON) CREATES PLATFORMS FOR CONNECTION AND WIDENS THE LEADERSHIP PIPELINE. MEMBERSHIP HAD GROWN FROM 40 MEMBERS AT LAUNCH TO 350 IN 2020 AND HAS SINCE INCREASED TO 425 AS OF 2022. DEDICATED SUPPORT FOR NAACBOSTON'S MEMBERS HAS BEEN ESSENTIAL AS BIPOC ARTISTS AND ARTS ADMINISTRATORS CONTINUE TO EXPERIENCE DISPROPORTIONATE IMPACT FROM BOTH THE COVID-19 PANDEMIC AND THE RACIAL JUSTICE RECKONING WITHIN THE ARTS AND CULTURE SECTOR. SERVICES INCLUDE AN ACTIVE LISTSERV, VIRTUAL AND IN-PERSON GATHERINGS AND PROFESSIONAL DEVELOPMENT EVENTS, AND A MENTORSHIP/SPONSORSHIP PROGRAM ARTSBOSTON IS THE BOSTON COORDINATING PARTNER FOR THE AUDIENCE OUTLOOK MONITOR (AOM), AN INTERNATIONAL LONGITUDINAL STUDY OF AUDIENCE ATTITUDES ON PANDEMIC REOPENING, LED BY THE CULTURAL RESEARCH FIRM WOLF BROWN. DEPLOYING SURVEYS AT REGULAR INTERVALS BEGINNING IN THE SUMMER OF 2020, AOM HAS SURVEYED OVER 40,000 GREATER BOSTON ARTS ATTENDING HOUSEHOLDS. ARTSBOSTON MEMBERS HAVE BENEFITED FROM ACTIONABLE DATA, AN INTERACTIVE DASHBOARD, AND REGULAR BRIEFINGS WITH WOLFBROWN. IN COMPLEMENT TO THE AUDIENCE OUTLOOK MONITOR, ARTSBOSTON OFFERED A SERIES OF WEBINARS FOR THE ARTS COMMUNITY, ON SUCH TOPICS AS REOPENING STRATEGIES WITH ALAN BROWN, PUBLIC HEALTH BEST PRACTICES FEATURING DR. JOE ALLEN, DIRECTOR OF THE HEALTHY BUILDINGS PROGRAM AT THE HARVARD T.H. CHAN SCHOOL OF PUBLIC HEALTH, AND FRONT-OF-HOUSE REOPENING PROTOCOLS, WITH THE STAFF OF THE HUNTINGTON THEATRE. ATTENDANCE AVERAGED 110 ORGANIZATIONS PER WORKSHOP.THE COVID-19 PANDEMIC HAS SIGNIFICANTLY IMPACTED ARTSBOSTON'S EARNED REVENUE AND HAS PRESSURE-TESTED US AS AN ORGANIZATION. WITH PERFORMING ARTS VENUES UNABLE TO PRESENT IN-PERSON PROGRAMMING FOR 18 MONTHS BEGINNING IN MARCH, 2020, OUR SECTOR HAS NAVIGATED MAJOR DISRUPTIONS TO BUSINESS MODELS, UNPRECEDENTED EARNED REVENUE LOSSES, STAFF LAYOFFS AND ATTRITION, INCREASED COSTS FOR DIGITAL INFRASTRUCTURE AND COVID MITIGATION, EVOLVING SAFETY GUIDELINES, AND SHIFTING ATTITUDES ABOUT PUBLIC GATHERINGS. AT ARTSBOSTON, WE ARE COMMITTED TO EMBODYING THE CHANGE WE SEEK TO SUPPORT IN THE CULTURAL SECTOR; AND TO THE IDEA THAT "BUILDING BACK BETTER" MUST ADVANCE EQUITY IN ORDER TO FOSTER RESILIENCE. OUR APPROACH TO BUILDING EQUITY IN THE ARTS IS CENTERED IN EXPANDING VISIBILITY, ENGAGEMENT, ACCESS, AND EMPOWERMENT FOR MARGINALIZED COMMUNITIES, INCLUDING BUT NOT LIMITED TO COMMUNITIES OF COLOR.